Coca-Cola
Our vision is to craft the brands and choice of drinks that people love, to refresh them in body & spirit. And done in ways that create a more sustainable business and better shared future that makes a difference in people’s lives, communities and our planet.
First Citywide Reusable Cup Project Shows Viability of Reuse at Scale
In three months, the first citywide program in the US to offer a free reuse-and-return system for to-go cups produced environmental benefits when compared with a single-use alternative. ... View More
6 Big Sustainability Storytelling Myths — and How to Flip Them
As brands work to tell an accurate and authentic sustainability story, marketers need to be mindful of the narrative they're creating … and careful to avoid the common misconceptions that can undermine it. ... View More
Coca-Cola Adds Wastewater-to-Energy Tech to Circular Manufacturing Toolbox
Pipeline Organics’ technology will convert sugar-rich wastewater into clean, cost-effective renewable electricity to help power CCEP’s food and drink manufacturing operations. ... View More
Reuse and Circularity Pilots Taking Off Inside Major Sports, Entertainment Venues
Beverage giants Coca-Cola and PepsiCo are among companies working with partners to swap out single-use cups and trays for reusable serveware systems at big events. ... View More
Starbucks, Coca-Cola, PepsiCo Lead Brands Launching First City-Wide Reuse System
The collaboration, led by the NextGen Consortium, makes reusable cups the default option in over 30 national and local restaurants across the City of Petaluma, California. ... View More
Coca-Cola Removes Labels from Sprite Bottles to Simplify Recycling
Labels will be replaced with an embossed logo on Sprite and Sprite Zero 500ml rPET bottles as part of a UK trial designed to reduce use of packaging materials. ... View More
WWF Report Reveals Progress on Some of the World’s Biggest Brands' Plastic Footprints
While ReSource: Plastic members are demonstrating that plastic reporting is possible, voluntary corporate action is not sufficient to address the scale and urgency of the plastic waste crisis. ... View More
NextGen Consortium Outlines Path Toward Circular Economy for Paper Cups in US
Insights include solutions for paper mills, materials-recovery facilities, brands, consumers and communities to increase recovery of paper cups and reduce waste to landfill. ... View More
CPG Giants Partner to Scale Captured Carbon in Consumer Products
Unilever, BASF, P&G and 12 other organizations have joined forces to scale carbon capture to help the UK reach net zero by 2050; and CCEP teams up with two more universities to continue its research into the technology and its many potential appl... View More
Coca-Cola Bottler Partners to Optimize Its Supply Chain — on a Financial and a Molecular Level
Coca-Cola Europacific Partners (CCEP), the world’s largest Coca-Cola bottler and one of the world's leading consumer goods companies, has embarked on two potentially game-changing, collaborative initiatives to fast-track sustainability innovation t... View More
Curbing Ocean Plastic Waste: Is Your Brand Missing the Boat?
Reducing plastic waste is a winning issue for consumers. With so many examples of early success and ROI, there’s no better time to join the movement by committing to reduce plastic pollution and limiting the need for virgin plastic. ... View More
‘Greenwashing Is Dangerous’: Lessons for Purpose-Driven Brands from Innocent’s Recent Lashing
Brands now understand the immense benefits of touting their sustainability and purpose credentials; but those with sustainability ‘halos’ aren’t immune to scrutiny over their claims. As Innocent drinks was recently reminded, the stakes have nev... View More
Why the Business World Should Use India as a Model for Corporate Social Responsibility
In India, CSR is approached with a rigor not found anywhere else in the world. Here, we see how businesses around the world can learn from the Indian approach to CSR — to ensure that every dollar spent has the best societal impact, while improving ... View More
US Plastics Pact Unveils Plan to Achieve Circular Economy in US by 2025
Holding accountable over 95 organizations, The US Plastics Pact Roadmap outlines specific actions and responsibilities to propel the US closer to other developed nations in its management of plastic waste. ... View More
Corporations Standing Up for Voting Rights: Not Politics, Just Smart Business
It’s becoming more common for companies to put their weight behind a range of urgent social issues. This isn’t about partisanship or “wokeness” — it’s about the core values held by many Americans and a desire among forward-thinking corpo... View More
What Would You Do with $6M? Quantifying the Social Impact of a Super Bowl Ad
Reaching 100 million people at once comes at a high cost — but the sticker price of a Super Bowl ad comes with deeper implications, both for brands and society. What if that money was used for good? ... View More
Consumer Goods Giants Unite to Support Vulnerable Communities Impacted by COVID-19
Colgate-Palmolive, General Mills, L'Oréal, Tesco, Unilever and 40 more of the world’s largest food and personal care brands, retailers and manufacturers will provide local aid to communities that have been hardest hit by the pandemic. ... View More
UN Forum on Business and Human Rights, Day 1: ‘The Most Vulnerable Are Always in Your Supply Chain’
What links the two major themes to emerge from the day — COVID and climate — is the need for companies to take steps to assist vulnerable people in supply chains, and to ensure their needs are always taken into account. ... View More
How WestRock Is Collaborating Its Way Toward a More Circular Economy
Here, WestRock shares insights from its Climate Week panel with the Coca-Cola Company, Procter & Gamble, GreenBlue and the Sustainable Packaging Coalition. ... View More
US Plastics Pact Aims to Ignite Further Change Toward Circular Economy for Plastic
60+ brands, retailers, government agencies, and NGOs collaborate to advance all plastic packaging to become reusable, recyclable or compostable by 2025. ... View More
