Stories About Brands Taking Stands

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Colgate-Palmolive Company Accepts ‘All In On Recycling’ Challenge
Colgate-Palmolive Company Accepts ‘All In On Recycling’ Challenge

PRESS RELEASE - Colgate’s support of The Recycling Partnership is part of the All In On Recycling challenge, which kicked off with a $10 million investment from the PepsiCo Foundation this summer. The goal of this largest industry-wide challenge is to raise $25 million in total donations from leading businesses, companies, and organizations to deliver recycling support to more than 2,800 communities nationwide over the next five years.

P&G Tackles Clean Water, Gender Equality and Plastic Waste in 2018 CSR Report
P&G Tackles Clean Water, Gender Equality and Plastic Waste in 2018 CSR Report

PRESS RELEASE - The Procter & Gamble Company extends its long history of doing good in the world by bringing the comforts of home to those impacted by disasters, continuing to spark conversations about diversity, inclusion and gender equality with its advertising and making meaningful impact on the environment with new 2030 goals including a vision to ensure that none of the Company’s packaging ends up in the world’s oceans.

Braskem plans initiatives to promote the Circular Economy
Braskem plans initiatives to promote the Circular Economy

PRESS RELEASE - Braskem, the Americas’ largest resin producer and the world’s leading biopolymer producer, has defined a series of global initiatives to boost the Circular Economy in the production chain of manufactured plastic goods. “We are firmly committed to the goal of helping to transform the linear economy into a Circular Economy, effectively demonstrating our commitment to sustainable development,” said Fernando Musa, Braskem’s CEO. “By establishing a series of global initiatives, engaging in voluntary commitments and expressing publicly its global positioning for the Circular Economy, Braskem is inviting clients, its partners in the value chain, its Team Members and society in general to intensify their joint quest for innovative and sustainable solutions using plastic.”

Iceland's Banned Ad Had the Potential to Democratise Sustainability
Iceland's Banned Ad Had the Potential to Democratise Sustainability

MARKETING AND COMMS - The news last week that the Christmas advert from Iceland — a UK supermarket chain specializing in frozen food — has been banned is a bad decision. Iceland’s advert — a repackaging of a short, animated film by Greenpeace released earlier this year with a powerful, consumer-friendly sustainability message — shows a brand that is trying to do good work by improving its impact on the world.

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Waves of Change: P&G Teams Up with Circulate Capital to Combat Ocean Plastic Pollution
Waves of Change: P&G Teams Up with Circulate Capital to Combat Ocean Plastic Pollution

PRESS RELEASE - P&G’s global commitment to be a force for good and a force for growth includes our environmental commitments such as reducing our carbon footprint, using sustainable technology, and doing our part to stop the flow of plastic into our oceans. That’s why we’re joining forces with other leading organizations to amplify the ocean conservation efforts of Circulate Capital. Circulate Capital is an investment management firm dedicated to incubating and financing companies, programs, and infrastructure that prevent ocean plastic. Circulate Capital and Ocean Conservancy, a leading ocean conservation nonprofit, recognized the support of P&G and other consumer packaged goods and chemical companies during the Our Ocean Conference in Bali, Indonesia, earlier this week.

PepsiCo Announces New Packaging Goal For 25% Recycled Plastic Content By 2025
PepsiCo Announces New Packaging Goal For 25% Recycled Plastic Content By 2025

PRESS RELEASE - As part of its sustainable plastics vision, PepsiCo, Inc. (PepsiCo) today announced a new goal to strive to use 25 percent recycled content in its plastic packaging by 2025. PepsiCo aims to achieve this goal by collaborating with suppliers and partners, helping to increase consumer education, fostering cross-industry and public-private partnerships, and advocating for improved recycling infrastructure and regulatory reform, all of which are required to realize our ambition. The goal includes an aim specific to PET (polyethylene terephthalate) beverage bottles to achieve 33% recycled PET content by 2025.

Timberland Makes New Commitment to Green 500,000 Square Feet of Urban Space in Us Cities Over Next Five Years
Timberland Makes New Commitment to Green 500,000 Square Feet of Urban Space in Us Cities Over Next Five Years

PRESS RELEASE - Known worldwide for its outdoor heritage and environmental responsibility, Timberland has a longstanding commitment to protect and restore the outdoors. Not only the great outdoors, but the city parks, community gardens and green spaces people explore every day. In 2016, Timberland made a public commitment to create or restore green spaces in five U.S. cities over five years, equivalent to or greater than the brand’s retail footprint in those cities. With the completion of three urban greening events this fall, Timberland has met its commitment two years ahead of schedule – greening a total of 130,000 square feet of space, far beyond its retail footprint in those cities.

LG Recognized as Industry Leader in Dow Jones Sustainability Index
LG Recognized as Industry Leader in Dow Jones Sustainability Index

PRESS RELEASE - LG Electronics has been named 2018 Industry Leader by the globally recognized Dow Jones Sustainability Indices (DJSI). This top ranking in the highly competitive consumer electronics category follows LG’s track record of four consecutive years of recognition as a DJSI Industry Group Leader.    

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UPS Recognized By EPA With Smartway Excellence Award
UPS Recognized By EPA With Smartway Excellence Award

PRESS RELEASE - The U.S. Environmental Protection Agency (EPA) earlier this week presented UPS with a SmartWay Excellence award, which recognizes leading carriers who have made significant contributions to reducing the impact of freight transportation on air quality. “UPS is committed to delivering goods to people in the most sustainable way possible,” said Tamara Barker, chief sustainability officer, vice president of environmental affairs and domestic plant engineering at UPS. “We are honored to be recognized by the EPA for our accomplishments and look forward to continuing our work to create smarter and cleaner communities.”

UPS Recognized By EPA With SmartWay Excellence Award
UPS Recognized By EPA With SmartWay Excellence Award

PRESS RELEASE - ATLANTA, October, 31 2018 /3BL Media/ - The U.S.

Rubicon Global Crowns Inaugural 'Waste Fit Champions' at New Metrics '18
Rubicon Global Crowns Inaugural 'Waste Fit Champions' at New Metrics '18

WASTE NOT - Rubicon Global — a technology company providing waste, recycling and smart city solutions to businesses and governments worldwide — along with the University of Pennsylvania Wharton Business School’s Initiative for Global Environmental Leadership (IGEL) and surplus food donation-management platform Goodr, tonight announced the list of inaugural “Waste Fit Champions,” a program designed to recognize the best sustainability leaders that are cutting down on waste, improving rec

Hurricane Michael Highlighted Growing Range of Corporate Responses to Natural Disasters
Hurricane Michael Highlighted Growing Range of Corporate Responses to Natural Disasters

WALKING THE TALK - Arriving on the heels of Hurricane Florence, Hurricane Michael proved again that companies are making significant commitments to relief and recovery efforts in the wake of natural disasters. Our round-up of Hurricane Florence corporate response efforts covered some innovative ways that companies are reacting to disasters. Unfortunately, we’re already revisiting the topic with a snapshot of how companies reacted to Michael, and why it’s increasingly critical for any company to have a disaster response strategy in place.

Global, Multisector Commitments Aim to Eliminate Plastic Pollution at the Source; Is It Enough?
Global, Multisector Commitments Aim to Eliminate Plastic Pollution at the Source; Is It Enough?

COLLABORATION - NOTE: This article was updated on October 30, 2018 at 11:45am ET. A Global Commitment to eradicate plastic waste and pollution at the source has been signed by 250 organisations including many of the world’s largest packaging producers, brands, retailers and recyclers, as well as governments and NGOs. For some signatories, the Global Commitment is just one facet of their plan to overhaul their approach to plastic. The New Plastics Economy Global Commitment is led by the Ellen MacArthur Foundation (EMF), in collaboration with UN Environment, and was officially unveiled at the Our Ocean Conference in Bali today.

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Danone accelerates the transition towards a circular economy of packaging
Danone accelerates the transition towards a circular economy of packaging

PRESS RELEASE - Danone announces a series of new commitments and actions to ensure its packaging will become 100% circular, and to accelerate the global transition towards a circular economy of packaging. This includes (1) initiatives to improve product design and develop alternative delivery and reuse models, (2) investments to develop effective, efficient and inclusive systems for increased collection and recycling, to boost recycling and (3) actions to preserve natural resources by reintegrating recycled materials into our packaging and developing use of renewable materials.

Brands Starting to ‘Go Postal’ Around Packaging Waste
Brands Starting to ‘Go Postal’ Around Packaging Waste

WASTE NOT - Consumers are increasingly told to recycle more, say ‘no’ to plastic straws, bring reusable bags and containers for shopping, and prevent food waste by buying local and composting scraps. With the new report from the UN Intergovernmental Panel on Climate Change (IPCC) saying that even if we were to make massive changes, we only have about twelve years to divert away from climate catastrophe, this narrative has only heightened.

REI Again Urging Americans to #OptOutside, Studying Link to Human Health
REI Again Urging Americans to #OptOutside, Studying Link to Human Health

BEHAVIOR CHANGE - For the fourth year in a row, this Black Friday, REI will close all 153 stores, process no online payments and pay more than 12,000 employees to #OptOutside with friends and family.

Iron Mountain Drives Renewable Energy Goals for Global Electricity Use in 2018 through Partnerships with NextEra Energy Resources
Iron Mountain Drives Renewable Energy Goals for Global Electricity Use in 2018 through Partnerships with NextEra Energy Resources

PRESS RELEASE - Iron Mountain Incorporated™ (NYSE: IRM), the global leader in storage and information management services, today announced the signing of a 15-year power purchase agreement (PPA) with an affiliate of NextEra Energy Resources, LLC, for 145 megawatts (MW) of new wind energy from the Pretty Prairie Wind Farm, located in Reno County, KS. With this agreement, coupled with other recent green power purchases, Iron Mountain expects to exceed 75 percent global renewable electricity usage in 2018, and move the company closer to its goal of 100 percent renewable power by 2050. Iron Mountain worked with Schneider Electric Energy & Sustainability Services to identify and evaluate projects and arrange the deal.

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REI, Microsoft Rallying Companies to Support Washington’s Proposed Carbon Fee
REI, Microsoft Rallying Companies to Support Washington’s Proposed Carbon Fee

WALKING THE TALK - Next month’s election could potentially be historic for Washington State, where voters will have the choice of enacting the first-in-the-nation carbon fee — a concrete measure to reduce greenhouse gas emissions in the state. Measure 1631 has the support of several prominent Washington-based businesses including REI, Expedia, Microsoft and Northwest Energy, and over 100 businesses in total.

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