Stories About Corporate Communications

Found 572 stories. Page 5 of 29.

Reimagining Organizations as Brand Ecosystems
Reimagining Organizations as Brand Ecosystems

ORGANIZATIONAL CHANGE - Who are you and why should I care? Since the 1950s, companies have turned to externally focused branding methods to answer these questions that consumers have about their businesses. Today, companies face an increasingly hyperconnected, skeptical marketplace where customers are demanding more. They want to know the substance beyond the sizzle of advertising. For branding to remain the economic engine it has been over the past 70 years, we need to ask: What’s next?

GlobeScan, Sustainable Apparel Coalition Partner on Consumer Engagement Initiative
GlobeScan, Sustainable Apparel Coalition Partner on Consumer Engagement Initiative

MARKETING AND COMMS - Sustainability research consultancy GlobeScan and the Sustainable Apparel Coalition (SAC) have partnered on a study to develop communication guidelines and materials for engaging consumers on the Higg Index — a holistic suite of tools for measuring sustainability performance across the textile industry value chain.

Your Stakeholders Are Listening, So What Are You Saying?
Your Stakeholders Are Listening, So What Are You Saying?

MARKETING AND COMMS - Understanding who your business affects and how they affect your business is key to long-term success. If you only focus on customers, you are falling way short. To truly take your business from local to national and on to global levels, you have to consider all the ways your company interacts with the world around it and, most importantly, what stories you are telling.

21CF Impact Week 2018 Celebrates Service and Community Across the US and Goes Global this Fall
21CF Impact Week 2018 Celebrates Service and Community Across the US and Goes Global this Fall

PRESS RELEASE - More than 3,000 colleagues from 21st Century Fox US businesses came together in June to give back to the communities in which they live and work during the third annual 21CF Impact Week. The program will expand globally later this year, with volunteer events taking place in dozens of cities across Latin America, Europe, Africa, and Asia through the fall of 2018.

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Gildan Releases 2017 Genuine Responsibility™ Report and new CSR website
Gildan Releases 2017 Genuine Responsibility™ Report and new CSR website

PRESS RELEASE - Gildan Activewear Inc. (GIL; TSX and NYSE) announces the release of its Genuine ResponsibilityTM 2017 report now available on its new dedicated CSR website www.genuineresponsibility.com. This year’s report, once again prepared in accordance with the GRI Standards: Comprehensive option, highlights the Company’s 2017 results, key priorities and future commitments toward its vision of Making Apparel BetterTM.

Product Brand Manager Opportunity with Kohler's Innovation for Good, Sustainability and Stewardship teams
Product Brand Manager Opportunity with Kohler's Innovation for Good, Sustainability and Stewardship teams

PRESS RELEASE - Product Brand Manager – Innovation for Good, Sustainability and Stewardship Location: Kohler, WI Opportunity

GRI, UNGC Release 'Practical Guide' for Companies to Report Their Impact on the SDGs
GRI, UNGC Release 'Practical Guide' for Companies to Report Their Impact on the SDGs

MARKETING AND COMMS - The Global Reporting Initiative (GRI) and the United Nations Global Compact (UNGC) have released “A Practical Guide” to enable companies to better measure and report on their impact on the Sustainable Development Goals (SDGs). The new publication, Integrating the SDGs Into Corporate Reporting: A Practical Guide, helps companies of all sizes to prioritize SDG targets to act and report on, set related business objectives, and measure and report on progress.

“The Corporate Reporting Dialogue Is Looking for Alignment, Not for One Common Framework”
“The Corporate Reporting Dialogue Is Looking for Alignment, Not for One Common Framework”

FINANCE & INVESTMENT - Sustainable Brands recently talked to Wim Bartels, Program Lead at the Corporate Reporting Dialogue (CRD) about key issues and initiatives around the further development of corporate reporting.

Blockchain Will Make Carbon Visible for Everybody
Blockchain Will Make Carbon Visible for Everybody

THE NEXT ECONOMY - To understand, and report on, an organization’s carbon footprint is a complex undertaking — to say the least.

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Future at Heart: Redefining Target’s Corporate Responsibility Strategy
Future at Heart: Redefining Target’s Corporate Responsibility Strategy

PRESS RELEASE - Over the past year, Target’s been building our new corporate responsibility strategy and rethinking the role those efforts play throughout our business. Our focus is on putting the needs of people, communities and the planet at the heart of how we work today, to help create a better tomorrow. “This work is a journey—and while we have a long way to go, I’m proud of our progress,” said Brian Cornell, chairman and CEO, Target. “Every action we take that strengthens the health and vitality of the communities where we live and work is a step forward in building a better, brighter future for Target, the people we serve and the planet we all share.”

Sustainable Brands Announces New Metrics 2018
Sustainable Brands Announces New Metrics 2018

PRESS RELEASE - 400+ brand, sustainability and financial experts to convene October 29-31 in Philadelphia SAN FRANCISCO, July 12, 2018 – Sustainable Brands® recently released the brochure for its 8th annual New Metrics conference. New Metrics ’18: The ROI of Sustainability will take place October 29-31 at the Loews Philadelphia Hotel in Philadelphia, PA.

SB Corporate Members Receive Top Scores in Disability Equality Index®
SB Corporate Members Receive Top Scores in Disability Equality Index®

PRESS RELEASE - The Disability Equality Index® (DEI) is a benchmarking tool that measures a company’s performances in disability inclusion and practices in the workplace. A joint initiative between the American Association of People with Disabilities (AADP) and Disability:IN, the DEI serves as a valuable resource for companies across various industries to improve their workplace disability inclusion policies. After self-report survey, companies are given a score between zero to 100. This year, many of our Sustainable Brands corporate members received a score of 80 or higher:

Pac-12 and Unifi announce founding partnership of Pac-12 Team Green
Pac-12 and Unifi announce founding partnership of Pac-12 Team Green

PRESS RELEASE - The Pac-12 and Unifi, Inc. and today announced a long-term partnership, with Unifi serving as the Founding Sustainability Partner of Pac-12 Team Green and as a sponsor of the Pac-12 Sustainability Conference. As part of the partnership, Unifi will provide grant funding to all 12 of the Conference’s member institutions to support sustainability initiatives and increase recycling efforts; work with the Pac-12 and Pac-12 Networks on creating custom content and media assets to feature sustainability programs and support efforts to recycle billions of plastic bottles into fiber; and will serve as an official sponsor for all Pac-12 championship events. The announcement today occurred during the 2018 Pac-12 Sustainability Conference at the University of Colorado Boulder.

Best Buy Reports On Sustainability Progress, Goals For 2020
Best Buy Reports On Sustainability Progress, Goals For 2020

PRESS RELEASE - Best Buy today released our latest Corporate Responsibility & Sustainability Report, including two new sustainability goals as part of our Best Buy 2020 growth strategy. This report is where we annually share our commitments and progress in the areas of community, people and the environment. We have seen increased interest from consumers and investors for companies to make a positive impact on the world. For Best Buy, sustainability has been a been a priority for more than a decade, and we are proud of our successes, which not only benefit our stakeholders but make good business sense too. That said, we are going to do more.

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Consumers Ready to Reward Brands That Take Stands
Consumers Ready to Reward Brands That Take Stands

MARKETING AND COMMS - When Dick’s Sporting Goods bans the sale of assault rifles, or McDonald’s makes a commitment to get 100 percent of its packaging from renewable, recycled or certified sources by 2025, how does their position in the marketplace change?

Kimberly-Clark Reports Progress to Sustainability 2022 Goals
Kimberly-Clark Reports Progress to Sustainability 2022 Goals

PRESS RELEASE - Kimberly-Clark Corporation today reported its progress toward achieving its Sustainability 2022 strategy to create social, environmental and business value. "We continue to make strides in our efforts to create positive social and environmental change," said Thomas J. Falk, Kimberly-Clark's Chairman and Chief Executive Officer. "That's why we are committed to an ambitious set of sustainability goals that will have a lasting impact on the people we serve around the world and the communities we touch."

Top 5 Things You Shouldn’t Miss from HPE's New Living Progress Report
Top 5 Things You Shouldn’t Miss from HPE's New Living Progress Report

PRESS RELEASE - From world-leading rankings to sustainable product innovations, here are some of HPE’s biggest accomplishments in sustainability over the last year. Today, we released our annual Living Progress Report, showcasing how HPE is driving sustainable innovation and embedding corporate citizenship within our culture. From garnering investor confidence with leading environmental and social governance (ESG) performance, to developing the world’s most efficient and secure products, here are a few of the highlights from the FY 2017 report.

SB Corporate Members Among Top Community-Minded Companies in 2018 Civic 50 Honorees
SB Corporate Members Among Top Community-Minded Companies in 2018 Civic 50 Honorees

PRESS RELEASE - Points of Light, the world’s largest organization dedicated to volunteer service, honors the 50 most community-minded companies in the United States each year. The Civic 50 initiative was founded in in 2012 by the National Conference on Citizenship, Points of Light, and Bloomberg LP to provide a national benchmark for corporate citizenship and guide companies towards effective community engagement.

Keurig Green Mountain Releases 2017 Sustainability Report
Keurig Green Mountain Releases 2017 Sustainability Report

PRESS RELEASE - Keurig Green Mountain, Inc. (Keurig), a leader in specialty coffee and innovative single serve brewing, today announced meaningful progress against its priority 2020 sustainability commitments. In the Company’s newly released 2017 Sustainability Report, Keurig details the continued evolution of its sustainability programs to reduce its environmental footprint, improve the lives of coffee farmers, and positively impact local communities.

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Food for Thought: How Brands, Farmers, Entrepreneurs Are Reshaping Food and Ag
Food for Thought: How Brands, Farmers, Entrepreneurs Are Reshaping Food and Ag

PRODUCT, SERVICE & DESIGN INNOVATION - Last week, over 2,000 representatives from our global community of sustainability practitioners, brand strategists, product and service innovators, thought leaders and other change-makers converged at SB’18 Vancouver to share their latest insights on a multitude of themes pertinent to all of those committed to improving business around the world. Here, we dig into the supply chains, test kitchens, labels and apps behind good food. What’s on your label? How marketing affects food & farming By Marissa Rosen

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