Stories About Corporate Communications
Found 1076 stories. Page 5 of 54.
EU CEOs Recognize Climate Change as Biggest Threat to Business; EU Workers Say, ‘They’d Better’
ORGANIZATIONAL CHANGE - 24% of EU CEOs believe their companies will be highly exposed to the impact of climate change in the next five years — a key insight, since 76% of young Europeans say the climate impact of prospective employers is an important factor when job hunting.
ChemSec Approaches Complex Chemistry Discussions with Collaboration and Humor
CHEMISTRY, MATERIALS & PACKAGING - ChemSec works to eliminate toxic chemicals in products by engaging with companies and policymakers across cultures, industries and governments; ED Anne-Sofie Bäckar says trust, transparency — and sometimes, keeping things light — are key.
Facing Wicked Problems? You Need to Stop Leading Alone
LEADERSHIP - Wicked problems are solved by seeing problems and solutions in new ways, by working with people with very different skills and approaches. As we frequently tell our clients, ‘Uncomfortable does not have to mean unnavigable.’
The Problem with Recycling, Part 3: Reducing Confusion and Boosting Consumer Confidence
WASTE NOT - This is the third in a three-part series covering key opportunities to turn ‘the plastic-recycling problem’ into a sustainable, circular plastic economy.
Lundberg Family Farms Launches First US-Grown Regenerative Organic Certified Rice
COLLABORATION - The California rice producer has helped establish the first standards for regenerative rice and set a goal for its entire crop to be ROC by 2027.
Klarna Conscious Badges Offer World’s First Assessment of Electronics Brands' Environmental Achievements
MARKETING AND COMMS - Badges build on Klarna’s commitment to providing its 150M users with the insights and tools they need to make more informed purchasing decisions and enact positive environmental change.
Crate Uplevels Sustainable Packaging with World’s First Label-Less Wines
CHEMISTRY, MATERIALS & PACKAGING - Crate aims to shake up the industry — where most of the sustainability discussion is about the impact of plastic in packaging, but little acknowledgement that paper labels are also part of the problem.
Unilever Study Reveals Influence of Influencers in Sustainable Behavior Change
BEHAVIOR CHANGE - Dove, Hellmann’s and a team of behavioral scientists examined how brands can leverage and maximize the power of social media influencers to positively impact consumer behavior.
New Guide Details Tangible Solutions for Retailers to Move ‘Beyond the Bag’
PRODUCT, SERVICE & DESIGN INNOVATION - Playbook highlights solutions from the Consortium to Reinvent the Retail Bag that drive near-term, positive environmental impact and cost savings from eliminating single-use plastic bags.
The Problem with Recycling, Part 2: Increasing Recycled Content in New Products
WASTE NOT - This is the second in a three-part series covering key opportunities to turn “the plastic recycling problem” into a circular economy for plastics.
Natural Rubber Production Driving Responsible Forestry
SUPPLY CHAIN - Many natural rubber users cannot claim that their rubber is sourced responsibly due to the highly fragmented market at the top of the supply chain. But a growing number of brands are using their influence to change that.
For Climate Solutions to Cross the Chasm, Start with Customers Ready for Change
MARKETING AND COMMS - To avoid the worst climate impacts, we must prioritize the deployment of emerging climate solutions without delay. To do that, companies must overcome a common marketing challenge.
Tractor Beverage Co Furthers Commitment to Transparency with Organic Impact Tracker
SUPPLY CHAIN - Tractor becomes the first beverage brand to track and disclose impact data about its ingredients — as 7 in 10 consumers express interest in how their beverage choices impact the planet.
Truly Closing the Loop: The ‘Recyclable’ vs ‘Circular’ Distinction
CHEMISTRY, MATERIALS & PACKAGING - The term 'recycling' has become ubiquitous in our daily lives, but the nuances between ‘recyclable’ and ‘circular’ are often misunderstood. Understanding the distinction between the two is crucial in achieving a sustainable future.
New Coalition Hailing Blockchain as Linchpin of Successful Climate Action
CLEANTECH - The Blockchain x Climate Leadership Network is an activist-to-industry coalition of international stakeholders collaborating to define and create principles for meaningful blockchain initiatives to address the climate crisis.
Sobering Report Says Auto Industry Will Spend Remaining Carbon Budget Well Ahead of Schedule
PRODUCT, SERVICE & DESIGN INNOVATION - Commissioned by EV makers Polestar and Rivian, the report details three levers that need to be pulled in unison and at full tilt for the industry to meet critical climate-action targets.
Addressing Fashion’s Footprint at Farm Level Through Verified Sustainability Data
SUPPLY CHAIN - Investing in data and transparency in anticipation of disclosure demands will give brands and retailers greater visibility into their supply chains, so they will be better positioned to weather the changing regulatory landscape.
The Many Hats of a Sustainable Marketer
MARKETING AND COMMS - Marketing is becoming inextricable from sustainability. Marketers must collaborate with other departments closely, gather accurate knowledge and work out how to share brand attributes in a humble and credible way.
Most Businesses Don’t Understand Scope 3 Emissions — Here’s Why
SUPPLY CHAIN - Tackling Scope 3 emissions is a daunting task; companies must collaborate with their suppliers to understand their carbon literacy, and then work together to take steps towards reducing emissions.
Lights, Camera, Climate Action? Advertisers Being Called Upon to Rein in Their Carbon Footprint
MARKETING AND COMMS - Accurately measuring, tracking, comparing and reporting impacts for the process of producing, filming, displaying and running ads will be crucial for the industry to play its part in solving one of the big challenges of our time.
