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Stories About Sports/Entertainment

Found 101 stories. Page 1 of 6.

New Initiative Sees Professional Sports Teams ‘Sidelining Carbon’
New Initiative Sees Professional Sports Teams ‘Sidelining Carbon’

ORGANIZATIONAL CHANGE - Sidelining Carbon is helping professional sports teams and their fans get clarity around how to take definitive climate action, connecting them to resources to drive it forward, and growing the conversation in the sports world.

P&G, Dove Push for More Equitable Representation in Media
P&G, Dove Push for More Equitable Representation in Media

MARKETING AND COMMS - The two companies are putting their money where their mouths are when it comes to increasing inclusion, both in their messaging and in the media at large.

Netflix Commits to Net Zero by 2022, Better Representation Onscreen and Off
Netflix Commits to Net Zero by 2022, Better Representation Onscreen and Off

MARKETING AND COMMS - Netflix’s new goals include achieving carbon neutrality by 2022. The company also revealed impressive stats behind viewer interest in sustainability-themed programming; and pledged to achieve more balanced representation of underrepresented communities, both on- and offscreen.

Trending: Nike, Chipotle Tie Exec Compensation to Diversity, Sustainability Metrics
Trending: Nike, Chipotle Tie Exec Compensation to Diversity, Sustainability Metrics

WALKING THE TALK - In the past week, both Nike and Chipotle announced new sets of environmental and social goals — and systems with which their executives’ compensation will be tied to achieving them.

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The Business of Sport Starts to Find Purpose
The Business of Sport Starts to Find Purpose

ORGANIZATIONAL CHANGE - In the aftermath of 2020, the business of sport has been awakened to the fact that in the age of social good, creating positive impact is a growing requirement for any business’s license to operate.

COVID, Customers Lead MGM to Open First Smoke-Free Las Vegas Strip Resort
COVID, Customers Lead MGM to Open First Smoke-Free Las Vegas Strip Resort

BEHAVIOR CHANGE - The implications of Park MGM’s move to go smoke-free within the COVID-19 pandemic are important to consider. Perhaps COVID is the nudge the industry needs to prioritize people’s health and eliminate smoking on casino floors.

New Nonprofit on Mission to Educate, Coach Athletes to Engage Public on Climate Crisis
New Nonprofit on Mission to Educate, Coach Athletes to Engage Public on Climate Crisis

MARKETING AND COMMS - EcoAthletes, a New York-based nonprofit, launches today to harness the massive power of athletes to influence millions of fans to take action to fight climate change.

Who Said Women’s Sport Is Boring?
Who Said Women’s Sport Is Boring?

ORGANIZATIONAL CHANGE - Yes, the summer of 2019 will be remembered for an awesome performance from the US Women’s National Soccer Team at the FIFA Women’s World Cup. But, it will also be remembered for an extraordinary demonstration of the power of women’s sport to be about much more than just sport.

Helsinki’s Flow Festival Introduces Artist Sustainability Rider
Helsinki’s Flow Festival Introduces Artist Sustainability Rider

BEHAVIOR CHANGE - The Flow Festival’s new Sustainability Rider is a ready-to-use set of clauses that artists can add to their existing riders — tackling items from transportation and food to recycling and energy production.

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Ekoa: The Wonder Material That Could Help Save the Rainforests
Ekoa: The Wonder Material That Could Help Save the Rainforests

CHEMISTRY, MATERIALS & PACKAGING - Merely slowing our rate of deforestation won't cut it if humanity is going to make a dent in climate change — major disruptions are needed. That's where Ekoa comes in.

Football as a Force for Good? Meet the Forest Green Rovers
Football as a Force for Good? Meet the Forest Green Rovers

WALKING THE TALK - The Rovers are proving that the popularity of sport, even at lower levels, offers a unique opportunity to spread key sustainability messages to the masses.

Trending: Ratcheting Up to Sustainable Activewear, Inside and Out
Trending: Ratcheting Up to Sustainable Activewear, Inside and Out

THE NEXT ECONOMY - ALLIED Feather & Down relaunches its global supply chain education and traceability tool for outdoor brands and consumers, while Arc’Teryx goes circular with Rock Solid Used Gear.

SB’19 Detroit: Reaching Deep Into Communities to Cultivate Tomorrow’s Changemakers
SB’19 Detroit: Reaching Deep Into Communities to Cultivate Tomorrow’s Changemakers

ORGANIZATIONAL CHANGE - Throughout the week at SB’19 Detroit, we were pleasantly struck by the theme that emerged of brands cultivating leaders and changemakers from unlikely places and in unique ways.

Brands Expand Partnerships, Amplify Messaging in Support of Gender Equality
Brands Expand Partnerships, Amplify Messaging in Support of Gender Equality

MARKETING AND COMMS - adidas, Diageo and HP launch new films and campaigns, while PepsiCo tackles gender equality in agriculture for International Women’s Day.

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Was I Asleep During This Year’s Super Bowl?
Was I Asleep During This Year’s Super Bowl?

MARKETING AND COMMS - Quick laughs, bad jokes, celebrities — but very few with a message

Q&A: South Pole on Its Next-Gen Climate Neutrality Certification
Q&A: South Pole on Its Next-Gen Climate Neutrality Certification

WALKING THE TALK - With the urgency of reducing our carbon footprint becoming more visible by the day, it’s great to see more and more brands making claims about their carbon reductions.

The Swoosh Heard 'Round the World
The Swoosh Heard 'Round the World

MARKETING AND COMMS - Taking a knee made Nike stand up. As brand activism becomes commonplace — even expected — it’s an optimal moment to unpack the factors that spur companies to stand up for something that matters.

On 30th Anniversary of 'Just Do It,' Nike Puts Kaepernick Where Its Mouth Is
On 30th Anniversary of 'Just Do It,' Nike Puts Kaepernick Where Its Mouth Is

MARKETING AND COMMS - Nike’s 30th anniversary edition of its iconic “Just Do It” campaign, released this week, features embattled football star Colin Kaepernick, in a move practically designed to stir up controversy — but which ultimately aligns perfectly with Nike’s ethos of living courageously.

Philadelphia Eagles and Braskem Launch New Sustainability Partnership
Philadelphia Eagles and Braskem Launch New Sustainability Partnership

PRESS RELEASE - The Philadelphia Eagles are pleased to announce that Braskem (B3: BRKM3, BRKM5, and BRKM6;NYSE : BAK ; LATIBEX: XBRK), the world's leading biopolymer producer and the largest polypropylene producer in the Americas, will join the organization as a partner in recycling. Braskem enters into a nine-year sustainability-focused partnership with the Eagles, building on the team's long-standing commitment to environmental and community development programs. Bottle caps being recycled at R.J Evercrest Polymers, Inc.

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Caesars Entertainment Announces New Domestic Partner Benefits and Releases Ninth Annual Corporate Social Responsibility Report
Caesars Entertainment Announces New Domestic Partner Benefits and Releases Ninth Annual Corporate Social Responsibility Report

PRESS RELEASE - Caesars Entertainment Corporation (NASDAQ:CZR), the world's most diversified gaming and entertainment company, today announced domestic partner benefits for its team members, beginning in 2019. The company also released its ninth annual corporate social responsibility (CSR) report, PEOPLE PLANET PLAY, highlighting sustained progress against the company's CSR goals in 2017 and the early half of 2018, and its continued commitment to its employees, suppliers and communities.

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