Found 920 assets. Page 30 of 46.
Last week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to share the newest credible tools and solutions for assessing the ROI of... View More
Companies have long run sustainability initiatives that exclude customers. To be fair, these companies have donated a percentage of profits to charities, volunteered employee time, reduced emissions, cleaned up supply chains, and much more. However, ... View More
Last week at Sustainable Brands’ New Metrics ’18 conference in Philadelphia, PA, over 300 delegates from brands, NGOs, strategists and practitioners across sectors gathered to share their latest tools and findings regarding measuring the risks an... View More
Early marketing for products promising sustainability was all about what they “weren’t.” Tofurky wasn’t meat. Soy milk wasn’t dairy. Solar wasn’t coal. Positioning against the negative helped companies attract consumers who were revolting... View More
The brand communications crisis is not an urban legend, albeit just as scary Between 2001 and 2002, Brazil went through its largest energy crisis. The lack of infrastructure planning combined with economic growth forced the Government to ration the e... View More
Consumers report that the prevailing reason why they buy bottled water is "convenience." Anyone can search online for the nearest gas station, coffee shop or nail salon, but when it comes to thirst, what options does one have? Open Google ... View More
For many years, the idea of going green in payments has been limited to linking purchases and accounts with donations to environmental causes and carbon offsets. These programs have had an impact in terms of awareness and raising much-needed funds. N... View More
NRG Energy, Inc. (NYSE: NRG) announces the availability of Renewable Select, simplifying the renewables procurement process and making it easier for businesses to choose renewable energy. The plan transforms the lengthy and complex traditional energy... View More
Meat-heavy diets have been under increased scrutiny of late, spawning a host of research and campaigns linking them to the accelerating impacts of climate change around the world. Now, a new report from the Changing Markets Foundation, Mighty Earth a... View More
McDonald’s USA has announced that its seven classic burgers are now free from artificial preservatives, artificial flavors and added colors from artificial sources. The ingredient changes affect all 14,000 U.S. restaurants, marking this the next ma... View More
This summer, whilst working in Barbados, I got my hands on an old drum set and learnt how to play the classic four-on-the-floor disco beat. It felt great to (just about) crack something so quickly, partly because it makes a nice change from the day j... View More
Today’s consumers are increasingly concerned about the impact their purchasing decisions have on the planet. People want to know how products they buy affect social and environmental ecosystems, and are paying more money for and attention to health... View More
Taking a knee made Nike stand up. As brand activism becomes commonplace — even expected — it’s an optimal moment to unpack the factors that spur companies to stand up for something that matters. ... View More
The milkman is making a come back. In a dozen or so communities around the U.S., dairy trucks sporting happy cows and nostalgic farm scenes are showing up at doorsteps to drop off fresh milk, cream, butter and eggs. Is that a sustainable strategy? An... View More
More and more Americans are seeking information about corporate social and environmental responsibility, particularly from news coverage, according to the ninth annual Sense & Sustainability® Study, released Wednesday by G&S Business Communi... View More
The majority of US citizens (62 percent) say they believe climate change is a problem but feel unempowered to address it, according to the 2018 Cone/Porter Novelli Climate Change Snapshot — instead, they are looking to companies to take the lead. Y... View More
Nike’s 30th anniversary edition of its iconic “Just Do It” campaign, released this week, features embattled football star Colin Kaepernick, in a move practically designed to stir up controversy — but which ultimately aligns perfectly with Nik... View More
Why are light switches in design hotels impossible to find? Why are our oceans drowning in plastic? How to find more satisfaction in your work? How to make your business a force of good? And how do we connect these seemingly unconnected questions? Le... View More
Nestlé today completed the acquisition of a majority stake in Terrafertil, a natural foods company and main global producer of goldenberries, following approval of relevant antitrust authorities. This investment is one of the latest examples of how ... View More
Shaw Industries Group, Inc. (Shaw) has introduced an innovative, patent-pending tool to showcase the impact ceiling and floor construction, as well as flooring and underlayment selection, have on room acoustics. Known as Sound Advisor, the web-based ... View More