MARKETING AND COMMS -
Setting climate goals and claiming leadership while supporting laws that would oppose the realization of those goals is not just bad for a company’s reputation
and the hiring of young talent — such misalignment also poses a systemic risk that is of increasing concern to investors.
MARKETING AND COMMS -
Guests ordering on the Chipotle app and Chipotle.com now get a first-of-its-kind look into the brand’s sourcing efforts, down to the ingredient — and can track how Chipotle reduces its environmental impacts.
THE NEXT ECONOMY -
The monthly Green Jobs Report shows that “greener” enterprises align with more resilient jobs, higher pay for workers, fewer job losses, and the potential for
better overall company and investor portfolio performance.
THE NEXT ECONOMY -
It would be easy to view BrewDog as little more than stunt-based marketing experts. But the company has been busy making sure to leave a more impactful dent on our culture, putting the all-important issue of climate change front and
center.
SUPPLY CHAIN -
Ceres’ new Investor Brief on Cocoa identifies three key challenges posed to the cocoa industry by shifting social and environmental conditions, and the actions companies can take today to mitigate the material financial risks embedded in cocoa supply chains.
THE NEXT ECONOMY -
New report from Forum for the Future asserts that the decisions we make in the next 6-18 months will lock in unsustainable practices or set us on a pathway towards a fairer, more sustainable and resilient world.
MARKETING AND COMMS -
Now, just as diners can make decisions based on nutritional information, they can also decide what to eat based on the climate impact of a dish.
CHEMISTRY, MATERIALS & PACKAGING -
“Averted Plastic” encompasses any mismanaged plastic waste. Oceanworks has expanded its marketplace to include this material — incentivizing entrepreneurs worldwide to divert all plastic waste into economical recycling programs.
SUPPLY CHAIN -
According to an annual farmer survey conducted by the Conservation Technology Information Center, cover crops improved yields and made farms more resilient to the especially wet spring weather last year.
SUPPLY CHAIN -
“One question we had to ask ourselves was: Are we a sustainability department or are we a company that holds water sustainability in high regard? We need to be
the latter to really be successful.”
BEHAVIOR CHANGE -
New global public-opinion research from GlobeScan reveals that people need and want help from brands to change their lifestyles to become healthier and more sustainable.
COLLABORATION -
A systems mindset illustrates how we're better together, how we're all connected, how a rising tide lifts all boats. That shift in thinking became evident as we documented the City of Cincinnati’s work to transform itself into a sustainable, "Modern Metropolis."
SUPPLY CHAIN -
According to a new report, over 17% of the world’s wild marine catch is now MSC certified; but consumers, brands and retailers must all help to accelerate the pace of change.
SUPPLY CHAIN -
We caught up with Peg Willingham, newly minted Executive Director of Fairtrade America, to clear up the confusion around the concept of “fair trade”; and hear why Fairtrade is more important than ever.
THE NEXT ECONOMY -
Eastman's new Naia Renew portfolio, ASOS’ first circular collection, and the launch of brands Borobabi and Covalent add to the budding landscape of fashion that chips away at the rampant waste created by the industry.
MARKETING AND COMMS -
If we want to reduce food waste, we need consumer-led solutions — which can be sparked by retailers. Brands, manufacturers and other food system actors get their message through to consumers if retailers open the door for them.
WALKING THE TALK -
If your brand is serious about sustainability, look no further than Patagonia’s example. The company shows us all what it looks like to build a community of advocates and network of allies that work collectively to shape policymaking. Your brand has that power, too.
WASTE NOT -
While some nations and food companies have made encouraging progress and crossed the halfway mark towards meeting Sustainable Development Goal 12.3, there’s still a long way to go.
MARKETING AND COMMS -
Food choices are motivated by everything from emotional triggers to individual dietary needs and social norms. But information is power. The carbon transparency movement is here, and we hope other brands will join us in hastening its spread.
THE NEXT ECONOMY -
SBTi has released a new paper that lays the foundations for establishing credible, science-based net-zero targets for the corporate sector.