MARKETING AND COMMS -
Badges build on Klarna’s commitment to providing its 150M users with the insights and tools they need to make more informed purchasing decisions and enact positive environmental change.
CHEMISTRY, MATERIALS & PACKAGING -
Crate aims to shake up the industry — where most of the sustainability discussion is about the impact of plastic in packaging, but little acknowledgement that paper labels are also part of the problem.
BEHAVIOR CHANGE -
Dove, Hellmann’s and a team of behavioral scientists examined how brands can leverage and maximize the power of social media influencers to positively impact consumer behavior.
PRODUCT, SERVICE & DESIGN INNOVATION -
Playbook highlights solutions from the Consortium to Reinvent the Retail Bag that drive near-term, positive environmental impact and cost savings from eliminating single-use plastic bags.
WASTE NOT -
This is the second in a three-part series covering key opportunities to turn “the plastic recycling problem” into a circular economy for plastics.
SUPPLY CHAIN -
Many natural rubber users cannot claim that their rubber is sourced responsibly due to the highly fragmented market at the top of the supply chain. But a growing number of brands are using their influence to change that.
MARKETING AND COMMS -
To avoid the worst climate impacts, we must prioritize the deployment of emerging climate solutions without delay. To do that, companies must overcome a common marketing challenge.
SUPPLY CHAIN -
Tractor becomes the first beverage brand to track and disclose impact data about its ingredients — as 7 in 10 consumers express interest in how their beverage choices impact the planet.
CHEMISTRY, MATERIALS & PACKAGING -
The term 'recycling' has become ubiquitous in our daily lives, but the nuances between ‘recyclable’ and ‘circular’ are often misunderstood. Understanding the distinction between the two is crucial in achieving a sustainable future.
CLEANTECH -
The Blockchain x Climate Leadership Network is an activist-to-industry coalition of international stakeholders collaborating to define and create principles for meaningful blockchain initiatives to address the climate crisis.
PRODUCT, SERVICE & DESIGN INNOVATION -
Commissioned by EV makers Polestar and Rivian, the report details three levers that need to be pulled in unison and at full tilt for the industry to meet critical climate-action targets.
SUPPLY CHAIN -
Investing in data and transparency in anticipation of disclosure demands will give brands and retailers greater visibility into their supply chains, so they will be better positioned to weather the changing regulatory landscape.
MARKETING AND COMMS -
Marketing is becoming inextricable from sustainability. Marketers must collaborate with other departments closely, gather accurate knowledge and work out how to share brand attributes in a humble and credible way.
SUPPLY CHAIN -
Tackling Scope 3 emissions is a daunting task; companies must collaborate with their suppliers to understand their carbon literacy, and then work together to take steps towards reducing emissions.
MARKETING AND COMMS -
Accurately measuring, tracking, comparing and reporting impacts for the process of producing, filming, displaying and running ads will be crucial for the industry to play its part in solving one of the big challenges of our time.
FINANCE & INVESTMENT -
It is important to know the difference between these terms — and the potential for there to be some divergence between how a company performs on either measure. A company with a high impact rating and low ESG risk doesn’t necessarily mean it’s a great investment opportunity.
BEHAVIOR CHANGE -
By unpacking consumer trends and crafting poignant narratives, today’s brands can create behavior change, shift consumer demand, and drive good growth — resulting in positive market transformation and sustainable culture change.
ORGANIZATIONAL CHANGE -
From ‘quiet quitting’ to conscious quitting: Despite economic uncertainty, 51% of employees surveyed would consider resigning if employers do not align with own values.
SUPPLY CHAIN -
When it comes to forest products, Bio Pappel, HP, Melissa & Doug, REI and Amazon are all leaders in responsible sourcing. What does this commitment look like in practice?
MARKETING AND COMMS -
Product, product, product drove Super Bowl commercials this year; purpose and ESG communication were largely left on the bench.