Assets About Activating Purpose
Found 251 assets. Page 3 of 13.
Tourism Shaped by 'Unseen' Communities Surfaces Unheard Stories, Infuses Capital Into Destinations
Instead of the traditional approach of shielding tourists from places' 'messy' parts, more travel-focused social enterprises are working with marginalized communities to introduce tourists to their destination’s complex fabric. ... View More
Brands Rally to Bolster Maui in Wildfire-Relief Effort
Here are some of the companies and organizations that have stepped up to contribute to relief for the affected community. ... View More
Social Purpose at BCLC: What We’ve Learned and Where We’re Going
Even though a social-purpose model seemed like a natural fit for BCLC, we knew there would be many questions to answer before we could start to deliver on a social purpose. Now, we are reflecting on some of the key steps and insights gained through o... View More
REI Initiative Aims to Put Everyone in the US Within 5 Minutes of Natural Spaces
The US is rich in love of the outdoors but poor in access and infrastructure — especially for communities in dense, urban areas; over 100M people do not have a public park or green space within a 10-minute walk from home. ... View More
FootPrint Coalition: Propelling Climate Tech to Create a World of ‘Radical Abundance’
Robert Downey Jr's FootPrint Coalition is taking a three-pronged approach to boosting environmental science and technology — including a science engine that funds non-traditional innovators, a VC fund for scaling promising solutions, and a media pl... View More
How Fusing Purpose and Employee Experience Is Creating ‘Win-Wins’ for the Greater Good
A positive company culture provides a foundation for an organization’s beliefs, values and business approach. But this can only be sustained by staying true to the company’s core values. ... View More
Authentic Purpose: How Bruce Katz, Founder and CEO of Rockport Shoe Company, Ignited My Purpose Journey
I learned a tremendous amount about creating an authentic purpose from Rockport’s journey. Together, we created one of the first purpose-driven companies. Thank you, Bruce, for that opportunity. ... View More
‘Doing the Doable’: How Alight Helps 4M Displaced People a Year & How Businesses Can Become Allies
Alight CEO Jocelyn Wyatt shares how the NGO works to give the world’s displaced people a voice — and how businesses can catapult this movement of helping restore their security, dignity and opportunity. ... View More
Measure What Matters: Are You Optimizing Purpose to Uplift Your Workforce?
A first-of-its-kind diagnostic tool is helping companies ensure their purpose supports outcomes including talent attraction and retention, employee engagement, and performance. ... View More
Michelle Obama’s PLEZi Nutrition Aims to Help Raise a Healthier Generation of Kids
Building on her efforts in the White House with her Let's Move! initiative, Mrs. Obama is guiding PLEZi Nutrition’s mission to be a model for how food and beverage brands can support the health of our younger generations. ... View More
30 Companies Restoring the Planet — and Our Hope for a Better World
In 'Working to Restore,' writer Esha Chhabra highlights 30 companies around the world that embody a truly regenerative approach to business. ... View More
re:loom Is Helping the Unhoused, Refugees and Low-Income Women Weave a Better Life
The organization provides paid, on-site job training for weavers, 100% healthcare coverage and opportunities to engage in re:loom’s operations while creating upcycled housewares and accessories. ... View More
A CEO’s Perspective: 7 Insights to Discover and Activate Authentic Purpose
Kerry Group CEO Edmond Scanlon and Chief Corporate Affairs and Brand Officer Catherine Keogh share how the purpose-discovery process transformed the $7B company. ... View More
More and More Talent Ready to Leave Companies Over Misalignment of Values
From ‘quiet quitting’ to conscious quitting: Despite economic uncertainty, 51% of employees surveyed would consider resigning if employers do not align with own values. ... View More
Global Citizen, Authentic Team Up to Rally Consumers to Help #EndExtremePovertyNOW
The strategic initiative will include impact-focused brand activations and products to engage consumers in Global Citizen’s mission to end extreme poverty. ... View More
Purposeful Policy: How Governments at All Levels Everywhere Can Accelerate the Purpose Economy
Policymakers everywhere now have a blueprint — and role models — for purposeful policy to better align corporate behaviour with public interest and to create allies for the work that lies ahead. ... View More
Food vs Pharmaceuticals: New Study Highlights Power of Nutrition Over Pills for Improving Heart Health
Founded by cardiologist Dr. Elizabeth Klodas, Step One Foods is aiming to change the paradigm in the US from treating high cholesterol and heart disease with drugs to the ancient wisdom of using food as medicine. ... View More
2022 Lessons: How to Improve Employee Engagement Through Responsive Company Culture
Many employees are re-evaluating what they want and expect from their employers. This is a pivotal moment for companies to recalibrate program offerings and better support employees in applying their unique talents to purposeful projects in the commu... View More
As 2022 Season Closes, World Surf League Reports Progress of ‘We Are One Ocean’ Initiative
In 2021, WSL launched WAOO to protect and conserve surf ecosystems around the world. Over the 2022 tour season, it collaborated with community organizations, indigenous groups, surfers and others on activations including replanting native coastal ve... View More
New Metrics, New Narrative, New Models Reflect New Approaches to Ensuring Targeted Impacts
One of many recurring themes at SB’22 San Diego was the need for a new lexicon and new metrics for the regeneration movement, which more accurately reflect the level of work and transformation needed to not only avert climate collapse but to enable... View More
