Assets About Activating Purpose
Found 251 assets. Page 11 of 13.
Breaking the Cycle of Poverty Through Sustainability, Equity and Resilient Design
Here, Purpose Built Communities president Carol Naughton discusses how sustainability and designing for resiliency can help to end intergenerational poverty, strengthen economically diverse communities and aid in neighborhood revitalization. ... View More
Dreamers, Believers, Soldiers & Cynics: A Tool to Make Sense of New Normals
As you gather tools to help you and your team get your heads around our current and future reality, DBS&C gives teams new insights into themselves and helps renew focus on your company’s collective purpose. ... View More
The Role of Business in the Racial Equity and Justice Movement
Every problem that confronts the US today can be traced back to racist ideology. Businesses cannot survive on just the small percentage of the very wealthy buying goods. Mass incarceration, poverty, healthcare disparities — all of these issues affe... View More
#JustBrands: To Push Cultural Change, Brands Must Unpack Their ‘BAGS’
After a humbling, informative and inspiring day one, day two of Sustainable Brands’ Just Brands virtual event examined case studies of DEI excellence in practice. ... View More
#JustBrands: To Effectively Address Equity, Brands Need to Rebuild From Within
Day 1 of Sustainable Brands’ Just Brands virtual event brought together business, racial justice and social good leaders for frank discussions on the context for racial inequities in the US, what equity really means in 2020, and businesses' role i... View More
Target Reveals Sweeping Action Plan to Advance Racial Equity
Target’s new Racial Equity Action and Change committee (REACH) has created an action plan which focuses on four areas: Team, Guests, Communities and Civic Engagement and Public Policy. ... View More
Cleaning Up Our Act: The Heightened Urgency for a Green Recovery
The pandemic has been a turning point in the way businesses move forward. It is clear that by focusing on finding their higher purpose, right down to the intricacies of their supply chains, businesses can help manifest the sustainable future that we ... View More
The Moonshot Approach: 5 Critical Elements of Transformational Leadership
As part of its #abetterway project, Quiero is asking how the sustainability and business equation will be affected by COVID-19. Here, we reflect on the future of business leadership based on Quiero’s conversations with 100 world leaders in the Ame... View More
Coalition of CEOs Endorses Economic Roadmap for Sustainable Post-COVID Recovery
In an open letter, the group of 14 CEOs calls on governments to accelerate such a transition by recognizing and supporting purpose-first business as an emerging fourth sector of the economy. ... View More
Nimble Nonprofit Pivots to Fulfill Its Purpose During the Pandemic
The Desai Foundation’s advice to purpose-driven organizations dealing with the COVID-19 pandemic is to look beyond the immediate practicalities and be open to new ways to deliver on end goals. ... View More
Slowly But Surely, Fairphone Paving the Way to a More Ethical Electronics Industry
Latest Fairphone Impact Report reveals benefits of social and environmental programs; while LCA of the Fairphone 3 shows that using a smartphone for over 5 years can reduce CO2 emissions by about 40%. ... View More
The Social Ripple Effect: The Reach of Business Decisions in the Time of COVID-19
Organizations will be defined by the decisions they make during the pandemic. Now, companies with a social purpose — or those which aspire to have one — have a tool that can inform their day-to-day decisions in ways that build and sustain a bette... View More
Kolster to Brands: Tout Not How Great Your Product Is, But What It Can Help People Become
In his new book, The Hero Trap, Thomas Kolster says rather than promoting what’s good about their company or products, brands need to shift their focus to their customers — specifically, their brand’s role in helping its customers transform the... View More
Q&A: Meet the Team Helping Brands Stay ‘Grounded’ in Their Purpose
NYC-based brand strategy agency Grounded is on a mission to help brands, retailers and nonprofits activate their purpose and close the stubborn consumer intent-to-action gap. ... View More
Viola Brands: A Case Study in Cultivating Racial Equity
Cannabis producer Viola Brands is determined to increase minority representation in the industry. Its Viola Cares program provides education, employment and other resources; in order to create 10,000 jobs within the cannabis industry for Black peopl... View More
From What to How: Enter the Era of Transformation
With a goal of contributing to change and understanding how COVID-19 will influence sustainable development; at Quiero, we have undertaken an ambitious project: #aBetterWay — a search for answers from our global community of leaders based on reflec... View More
Partnership Brings ‘Radical Hospitality’ to Unhoused People Worldwide
The case study of German mobile hygiene startup GoBanyo illustrates the social impacts of the collaboration between Unilever’s The Right to Shower initiative with mobile hygiene pioneer LavaMae^x^ . ... View More
Social Impact: A Sales Tool for the Post-Pandemic World
While the majority of companies recognize that social impact is valuable, few have managed to successfully integrate it into one of the most mission-critical activities: their sales strategy. ... View More
The COVID Covenant: Don’t Go Back — Go Big and Go Now!
We know that we can buy less, use less, work from home, drive less, collaborate more; and have business, society and government move faster — because we just did all of that. How can we respond as powerfully and courageously to other super-critical... View More
Q&A: Dole ‘Promise’ Sees Shift to New, Shared Value Principles by 2025
Dole Packaged Foods’ new sustainability commitment is based on a Japanese philosophy called 'sampo yochi' — in which business operates for the good of the seller, the buyer and society. ... View More
