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Marketing “Sustainability”: Don't Forget the Green Guides
Marketing “Sustainability”: Don't Forget the Green Guides

MARKETING & COMMUNICATIONS - In October 2012, the Federal Trade Commission (FTC) issued its revised “Green Guides,” which are designed to help marketers ensure that the claims they make about environmental attributes of their products are truthful.

Is Your Brand RAD? Partnering with the EPA’s Responsible Appliance Disposal Program
Is Your Brand RAD? Partnering with the EPA’s Responsible Appliance Disposal Program

CIRCULAR ECONOMY - In 2012, EPA’s Responsible Appliance Disposal (RAD) program celebrated six years and 50 partners. EPA launched the RAD program in 2006 as a voluntary partnership program to help protect the ozone layer and climate system. In its first year, RAD partnered with nine utilities.