Found 920 assets. Page 37 of 46.
New research from sustainability consulting firm Pure Strategies reveals growth in corporate spending in sustainability; more than 80 percent of surveyed companies expect a budget increase from 2016 to 2017 with a third anticipating double-digit grow... View More
Some leaders make change look easy. While most people strive to drive change through persuasion, they stoke our imaginations and inspire us to embrace daring new visions of what could be. How do they do it? Believe it or not, a breakthrough from the ... View More
Changing consumer attitudes and the reality of climate change have shifted the conversation about the business case for sustainability. For more and more companies, embedding sustainable business practices into operations, business models and mission... View More
Yes, Americans are divided — but apparently not on the environment. The results of the 2016 U.S. presidential election exposed some deep rifts in the American psyche and left many of us feeling more divided than ever as Donald Trump takes office. ... View More
Is your country on the right track? A new Ipsos MORI study entitled “What Worries the World” seeks to answer this question, asking thousands of adults under 65 in countries across the globe to identify issues that most worry them and whether they... View More
Once upon a time – back when we first started marketing energy efficiency and sustainability – we told our clients that if you wanted to get consumers to save energy, the last thing you should do is talk about the environment. It’s too polarizi... View More
A new global consumer study from Unilever reveals fascinating insights regarding consumer interest in and commitment to sustainable products, as well as an over $1 trillion market opportunity for brands that can effectively and transparently market t... View More
Has a water crisis touched you or your community this year? You probably know that 2016 was a big headline year for water, from California’s lingering drought to Flint’s public health disaster. Here in East Tennessee, where we rarely worry about ... View More
The newly released Looking Forward with Ford report finds consumers at a crossroads. People are reassessing how they define 'the Good Life,' value material possessions, and use their time. They are placing greater accountability on brands to be trans... View More
In the aftermath of the U.S. presidential election, the Facebook pages of most people who care about sustainability read like a grief or suicide support group. Amidst the weeping and gnashing of teeth, there is a sense of everyone looking forward to ... View More
There has been a millennial marketplace shift - the type of companies that this generation of consumers want to patronize - and work for - are companies that align with their personal values. How is the consumer informed of those values? Long-form st... View More
CSR schemes are standard fare these days. They’re essential and expected, but by no means do they guarantee a strong consumer response. The industry — and society as a whole — has evolved to the point to which the possession of a mission statem... View More
Moving the needle on consumer behavior remains a monumental task - but a necessary one if we are to achieve the United Nations’ Sustainable Development Goals (SDGs). With household consumption accounting for nearly 70 percent of economic activity i... View More
Three-quarters (76 percent) of Millennials consider a company’s social and environmental commitments when deciding where to work and nearly two-thirds (64 percent) won’t take a job if a potential employer doesn’t have strong corporate social re... View More
“What comes to mind when you think of millennials in the workplace?” Bethan Harris, strategist and collaborator at Collectively and the League of Intrapreneurs (LI), asked during her Tuesday afternoon session at SB’16 Copenhagen. ... View More
Consumers are expecting a new dynamic in the relationship they build with brands. The team from Edelman gathered a full room at Wednesday’s lunch time session to unveil the breakthrough ‘2016 Earned Brand’ research study for the first time. The... View More
In a rich and fascinating afternoon workshop on Monday, behavioural design experts Sille Krukow and Teis Andres of Krukow Behavioural Consulting explored their theory and tools on how conscientious companies can design the right environments in which... View More
“The sustainability movement has been slowly gaining momentum, but I think we would all agree that it isn’t moving fast enough and the world we live in can’t afford for us to continue moving at the current pace.” ... View More
Corporate sustainability is no longer a niche subject important only in the minds of a handful of regulators and environmentalists. As our collective understanding of the value of sustainability has grown, new audiences have joined the conversatio... View More
As Americans count down to Election Day, more than three-quarters (78 percent) believe the winner of the presidential race should prioritize the faster adoption of renewable energy, according to the seventh annual Sense & Sustainability® Study r... View More