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Ask a room full of consumers, “Who here hates to see things go to waste?” and every hand will go up energetically. But if everyone hates to waste, then how come we generate so much of it? And what can we do to prevent waste from being created in ... View More
Since the dawn of time, human beings have organized into groups in order to fulfill basic human needs. We join together to gain stability, feel a sense of belonging, build our self-esteem and experience self-actualization. Traditionally, the ideal wo... View More
Companies reporting a profit from their sustainability efforts rose 23 percent last year, to 37 percent of the total, according to a new global study called The Innovation Bottom Line, released yesterday by the MIT Sloan Management Review (MIT SMR) a... View More
Is there such a thing as sustainable consumption? A new study by BBMG, GlobeScan and SustainAbility finds that a majority of consumers across six international markets are seeking to reconcile their desire for shopping and style with responsibility t... View More
Consumers remain willing to pay a premium for ethical goods and services despite lingering economic troubles, according to a new study. ... View More
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Behavior change is fast becoming the holy grail of the sustainability sectors. ... View More