Assets About Meaningful Connections
Found 791 assets. Page 33 of 40.
People Need Help Turning Healthy, Sustainable Aspirations into Action
New global public-opinion research from GlobeScan reveals that people need and want help from brands to change their lifestyles to become healthier and more sustainable. ... View More
How American Family’s DreamBank Is Connecting Community, Fueling Dreams
Natalie Healy — American Family Insurance DreamBank Manager — provides insight into how the company is fostering community both in a special physical space and online, supporting a community of dreamers pursuing their passions. ... View More
Survey: Gen Z Counting on Brands to Help Create a ‘Radically Better Future’
New BBMG-GlobeScan study finds the next generation of citizens is looking for transformative brand leadership, co-created solutions, and radical change for the future they want. ... View More
EVERFI Commits $100M to End Systemic Social, Economic Inequity in K-12 Schools
The social impact education provider will offer free digital education and tools to close gaps that lead to long-term, systemic inequalities for at-risk students. ... View More
73% of Execs Agree: Companies Must Take Stands on Social Justice Issues
But many executives cite barriers — such as pleasing too many stakeholders with differing views — as part of Corporate America’s challenge in making authentic progress on social issues. ... View More
Business Resiliency: How Social Responsibility Has Strengthened Driscoll’s Farming Communities
Driscoll’s President Soren Bjorn discusses creating shared value within its business and local communities. ... View More
Brands for Good Unveils Groundbreaking Research on Sustainable Consumer Behaviors
The latest Socio-Cultural Trend Tracker research measures consumer progress against adopting 9 sustainable behaviors, the intention-to-action gap for each, and brand trust scores in the time of COVID-19. ... View More
Breaking the Cycle of Poverty Through Sustainability, Equity and Resilient Design
Here, Purpose Built Communities president Carol Naughton discusses how sustainability and designing for resiliency can help to end intergenerational poverty, strengthen economically diverse communities and aid in neighborhood revitalization. ... View More
Dreamers, Believers, Soldiers & Cynics: A Tool to Make Sense of New Normals
As you gather tools to help you and your team get your heads around our current and future reality, DBS&C gives teams new insights into themselves and helps renew focus on your company’s collective purpose. ... View More
#JustBrands: To Push Cultural Change, Brands Must Unpack Their ‘BAGS’
After a humbling, informative and inspiring day one, day two of Sustainable Brands’ Just Brands virtual event examined case studies of DEI excellence in practice. ... View More
#JustBrands: To Effectively Address Equity, Brands Need to Rebuild From Within
Day 1 of Sustainable Brands’ Just Brands virtual event brought together business, racial justice and social good leaders for frank discussions on the context for racial inequities in the US, what equity really means in 2020, and businesses' role i... View More
Target Reveals Sweeping Action Plan to Advance Racial Equity
Target’s new Racial Equity Action and Change committee (REACH) has created an action plan which focuses on four areas: Team, Guests, Communities and Civic Engagement and Public Policy. ... View More
Kolster to Brands: Tout Not How Great Your Product Is, But What It Can Help People Become
In his new book, The Hero Trap, Thomas Kolster says rather than promoting what’s good about their company or products, brands need to shift their focus to their customers — specifically, their brand’s role in helping its customers transform the... View More
Q&A: Meet the Team Helping Brands Stay ‘Grounded’ in Their Purpose
NYC-based brand strategy agency Grounded is on a mission to help brands, retailers and nonprofits activate their purpose and close the stubborn consumer intent-to-action gap. ... View More
New Guide to Help Travel Businesses Decarbonize During the Pandemic
Carbon-neutral travel giant Intrepid Travel aims to assist others in rebuilding responsibly, for a more sustainable return to tourism. ... View More
The Role of Black Employees in Creating Equitable Workplaces
We are living in a moment that’s demanding employers to change the way in which they position themselves — if they really believe in inclusion — while Black employees can really evaluate where they are and how they feel about their workplace. ... View More
Could the Great American Outdoors Act Lead to Equitable Access to Nature?
Finally, something both parties can agree on — the passage of the Great American Outdoors Act is not only a beacon of hope for preservation of the US’ national parks, it could help ensure that the entire country has access to the restorative powe... View More
Cartwright to Brands: Look Inward Before Responding to Social Issues
Keith Cartwright, the creative force behind such powerful statement ads as P&G’s “The Look” and “The Choice,” shares his insights and advice to brands and agencies on how to most authentically respond in times of crisis. ... View More
Partnership Brings ‘Radical Hospitality’ to Unhoused People Worldwide
The case study of German mobile hygiene startup GoBanyo illustrates the social impacts of the collaboration between Unilever’s The Right to Shower initiative with mobile hygiene pioneer LavaMae^x^ . ... View More
Over 400 Advertisers Show Facebook That They Won’t Tolerate Hate
In just over two weeks, the Stop Hate for Profit campaign has rallied the support of over 400 companies — all of which have pulled their advertising dollars from Facebook and Instagram for the month of July. ... View More
