The latest ways brands are supporting a shift toward sustainable consumption, and best practices for brands aiming to encourage more conscious consumer behavior and lifestyles
Royal Dutch Shell PLC CEO Ben van Beurden promoted a carbon-pricing plan at the Oil & Money conference in London on Tuesday. The Wall Street Journal reports that the plan will encourage investment in renewables and favor cleaner-burning natural g... View More
Nestlé’s Pure Life® Purified Water recently announced a new campaign dedicated to encouraging children to drink more water. A recent study from the Harvard T.H. Chan School of Public Health found that a little more than half of all children and a... View More
On the heels of a coalition of British NGOs and businesses issuing a “litter manifesto” to help clean up the UK last month, research from Keep Britain Tidy has revealed that an anti-littering campaign launched in May has achieved rather impressiv... View More
UK chef and “Food Revolution”-ary Jamie Oliver teamed up with food lobbying organization Sustain to encourage the UK government to consider a tax on sugary drinks and use the proceeds to help curb childhood obesity.Oliver launched a petition last... View More
On Friday, Subaru released a trailer for “Who We Are Is What We Leave Behind,” a video series documenting the car company’s National Parks zero-landfill initiative. See episode one below: ... View More
One year after drugstore chain CVS Health stopped selling cigarettes, the company released new data that shows the decision has influenced tobacco sales across many types of retailers and announced a new school-based tobacco-prevention program. ... View More
Recent studies suggest consumers are increasingly motivated to buy sustainable products, especially the rising generation of socially motivated millennials — that’s the headline in the sustainable business community. But we also know that it’s ... View More
A coalition of British NGOs and businesses is collaborating on a call for concerted action to curb littering. In a letter to the Guardian, leaders from national companies such as the British Soft Drinks Association and British Plastics Association, a... View More
Amid growing concerns over escalating water scarcity and pollution risks, more than 60 leading North American and European institutional investors, collectively managing $2.6 trillion in assets, sent joint letters to 15 food and beverage companies la... View More
Even as many U.S. communities struggle to support growing populations with limited water resources, few are utilizing water connection charges to increase water-savvy residential development projects in their communities, according to a new report by... View More
Today’s instant communication means brands must respond to calls for transparency or risk widespread exposure to reputational damage. Two recent investigations of major brands reveal the power of public calls for accountability in motivating brand ... View More
Today, the U.S. Environmental Protection Agency (EPA) released the final version of its Clean Power Plan, the nation’s first-ever limits on carbon emissions from power plants — the single largest source of U.S. global warming pollution. ... View More
“Intrinsic growth of what is already in the organism, or more accurately of what is the organism itself ... self-actualization is growth-motivated rather than deficiency-motivated.” — Abraham MaslowConsumer expectations of sustainable business ... View More
IKEA will be the first national retailer in the United Kingdom to pay workers above the government's new National Living Wage, BBC News reports.The Swedish furniture company said it would pay all of its 9,000 UK workers at least £7.85 (US $12.22) pe... View More
While major restaurant chains including McDonald’s, Subway, Panera and Taco Bell have recently begun to move away from unpronouncable, unfamiliar ingredients such as propionic acid and Yellow No. ... View More
Following ongoing campaigns to urge both businesses and citizens to more effectively conserve water, this week saw the launch of Water Deeply, a comprehensive new media platform created to connect the public with experts to better understand the Cali... View More
While a shift in consumer attitudes away from smoking has been mounting for decades, major brands are now stepping up to do their part to extinguish the unhealthy habit.First, CVS Health Corporation resigned from the U.S. Chamber of Commerce last wee... View More
Greenpeace released the ninth edition of its Carting Away the Oceans (CATO) report today, ranking 25 supermarkets on the sustainability of their seafood procurement. Whole Foods ranked first for the third year in a row, followed by Wegmans, Hy-Vee, ... View More
General Mills cereals has committed to removing artificial flavors and colors from artificial sources from the rest of its cereals in response to consumers’ changing preferences. The company says more than 60 percent of its cereals, including Cinna... View More
Growing public health and consumer safety concerns about the overuse of antibiotics in food has sparked a wave of resistance, with both Subway and Kroger facing pressure this week to curb their reliance on antibiotics — which the companies say they... View More