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Earth Needs Our Action Every Day: The Path Ahead
Earth Needs Our Action Every Day: The Path Ahead

WALKING THE TALK - Last year saw unprecedented natural disasters across the globe – from wildfires in California to record-breaking hurricanes in the U.S. Gulf Coast, eastern seaboard, Puerto Rico and the Caribbean. At the same time, scientists warn that the risks posed by climate change are even more dire than predicted and will lead to even bigger impacts on heat and extreme weather. Combined, this has led to a spike in environmental consciousness, not only for the American people, but for businesses across the globe.

Report: Social Purpose Now a Key Driver in Canadians’ Purchasing Decisions
Report: Social Purpose Now a Key Driver in Canadians’ Purchasing Decisions

BUSINESS CASE - Nine in ten Canadians (92 percent) would switch brands if a different brand of a similar quality had a compelling social purpose, according to new research from Kin&Co. The firm’s new report — which looks exclusively at the Canadian market — outlines an opportunity for Canada to lead the purpose and values revolution that has insofar been primarily led by companies in the US and UK.

Execs Agree: Emerging Technologies Key to Business, Environmental Success
Execs Agree: Emerging Technologies Key to Business, Environmental Success

PRODUCT, SERVICE & DESIGN INNOVATION - Business strategy, technological innovation and corporate sustainability are increasingly linked in the minds of executives.

Nestlé Waters Plant in Sacramento Now Powered Entirely by Clean Energy
Nestlé Waters Plant in Sacramento Now Powered Entirely by Clean Energy

PRESS RELEASE - Nestlé Waters North America, in partnership with SMUD, today announced agreements that will allow its facility in Sacramento, California to be powered by 100-percent renewable energy. The agreement is a major step towards parent company Nestlé’s global goal to transition to 100-percent renewable electricity use in their operations.

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Danone sets 2030 Goals for long-term sustainable value creation, supported by an innovative governance and employee engagement model
Danone sets 2030 Goals for long-term sustainable value creation, supported by an innovative governance and employee engagement model

PRESS RELEASE - At its Annual General Meeting of Shareholders, Danone today introduced a set of nine long-term goals for the company and its brands. Aligned with the United Nations 2030 Sustainable Development agenda, the Danone 2030 Goals embed the business, brand and trust models of the company to drive long-term sustainable value creation and deliver the company's 'One Planet. One Heath' vision. As a founding act for its goals, Danone is launching 'One Person, One Voice, One Share', an innovative employee engagement program and governance model for all of its 100,000 employees to co-own the company agenda, actively participate in defining roadmaps to bring the goals to life, and deepen their ownership mindset. 'Danone 2030 Goals' for the food revolution

Fight for Love: Five Ways to Mobilize Millennials Behind Your Cause
Fight for Love: Five Ways to Mobilize Millennials Behind Your Cause

MARKETING AND COMMS - For decades, the ASPCA has been advocating for better breeding practices and adoption for dogs with campaigns that focused on educating the public on where pet store dogs come from. But over time, the influx of digital technology has completely transformed how people get dogs. And Millennials, the largest generation of dog lovers ever, are increasingly relying on online sources, which makes it difficult to track where our furry friends are coming from.

Your Organization’s Purpose Must Evolve
Your Organization’s Purpose Must Evolve

ORGANIZATIONAL CHANGE - This is the eighth in a series of articles examining how business leaders and companies can transform their corporate culture in order to succeed in the midst of the impending Purpose Revolution. Find links to the full series below.

Why Business Needs to Collaborate for a Clean Energy Future
Why Business Needs to Collaborate for a Clean Energy Future

CLEANTECH - Many people assume that tech companies are always competing. But as we celebrate Earth Day this year, we’re feeling grateful for our tech peers. When it comes to the environment, working together allows us to make bigger strides toward our shared sustainability goals — and collaboration is the only way forward.

CVS Health Releases 11th Annual Corporate Social Responsibility Report
CVS Health Releases 11th Annual Corporate Social Responsibility Report

PRESS RELEASE - CVS Health (NYSE: CVS) today released its 11th annual Corporate Social Responsibility (CSR) Report, detailing its latest efforts to shape the future of health care, reduce environmental impacts and exemplify corporate leadership in fulfilling the company's purpose of helping people on their path to better health. Among the company's key CSR initiatives in 2017 were an enterprise response to combatting the opioid crisis, the development of a carbon emissions reduction target in line with climate science, and a rapid and robust response to a series of natural disasters that impacted CVS Health operations, colleagues and communities.

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“A Family Company at Work for a Better World” Highlights SC Johnson’s Global Impact
“A Family Company at Work for a Better World”  Highlights SC Johnson’s Global Impact

PRESS RELEASE - New Tagline Demonstrates Company’s Longstanding Commitment to Improving the Environment, Leadership in Transparency and Improving Lives RACINE, Wis., April 23, 2018 – For the first time in nearly two decades, the company behind such ubiquitous and famous products as Windex®, Pledge®, Ziploc® and Glade® is updating its identity and putting a spotlight on its purpose by adopting a new tagline.

Driving Sustainable Logistics in Europe
Driving Sustainable Logistics in Europe

PRESS RELEASE - Dr. Milos Milenkovic | MIT A hyper-connected network of logistics clusters could play a key role in achieving the European Union’s goal of creating a sustainable, more efficient freight transportation system.An EU-backed research initiative called Clusters 2.0 is laying the groundwork for such a network by developing ways to link freight hubs via the physical internet.

The Estée Lauder Companies Announces Bold Family-Related Benefits to Meet the Diverse Needs of Its Employees
The Estée Lauder Companies Announces Bold Family-Related Benefits to Meet the Diverse Needs of Its Employees

PRESS RELEASE - The Estée Lauder Companies Inc. (NYSE:EL), the global leader in prestige beauty, today announced new and enhanced family-related programs, policies and benefits for its diverse employee base in the U.S. Effective May 1, 2018, Paid Parental Leave will be expanded to 20 weeks and an enhanced flexibility policy for parents returning to work will be implemented. The policies apply to all eligible employees, irrespective of gender.

DuPont Nutrition & Health Advances Global Leadership Role in Sustainability
DuPont Nutrition & Health Advances Global Leadership Role in Sustainability

PRESS RELEASE - Rising to meet the challenges of achieving global sustainable development is expected to require all the major stakeholders around the world to work together. DuPont Nutrition & Health is among this group that aims to make a greater impact on the food and beverage industry value chain.

Danone North America: The World’s Largest B Corp on the Future of Business
Danone North America: The World’s Largest B Corp on the Future of Business

ORGANIZATIONAL CHANGE - A global food company present in more than 130 markets, Danone has always had a purpose agenda, even when it was an unusual idea. Danone committed to combine economic success and social progress in 1972, when the company’s founder, Antoine Riboud, began Danone’s “dual project.” As Danone has grown, that commitment has been apparent in initiatives such as the Danone Way sustainable-development guidelines that have helped Danone subsidiaries improve their impact since 2001; and the establishment of Danone Communities, which began with a partnership with Mohammed Yunus in Bangladesh in 2006.

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Airbnb to Combat Overcrowding with New Office of Healthy Tourism
Airbnb to Combat Overcrowding with New Office of Healthy Tourism

WALKING THE TALK - With 4.85 million active listings, Airbnb commands the largest portfolio in the industry, larger than the top five biggest hotel companies combined. The company that put home sharing on the map recently shared some of its 2017 data and celebrated its diverse community of travellers from over 190 regions of origin. 38 million US travelers used Airbnb internationally and 31 million travelers stayed at an Airbnb listing in the US.

Target’s Charging Up Its Electric Vehicle Program to Reach More Than 20 States
Target’s Charging Up Its Electric Vehicle Program to Reach More Than 20 States

PRESS RELEASE - Photo: Two cars recharging at Tesla stations Photo courtesy of Tesla, Inc. All throughout Earth Month and every day at Target, we’re working toward ambitious goals to help keep the planet healthy. Today, we’re taking another step forward, accelerating our electric vehicle program with the help of industry experts Tesla, ChargePoint and Electrify America. Together, we’ll expand our current program, available now at 18 sites in five states, to more than 600 parking spaces at over 100 sites across more than 20 states with charging stations over the next two years.

‘Beauty in Real Life’ Campaign Makes Good on CVS Promise to Stop Altering Imagery
‘Beauty in Real Life’ Campaign Makes Good on CVS Promise to Stop Altering Imagery

MARKETING AND COMMS - CVS Health continues to put its money where its purpose is. Following up on the promise it made in January to stop altering imagery for beauty products, the company’s retail division, CVS Pharmacy, has launched an advertising campaign, “Beauty in Real Life.”

Cisco’s Bangalore Campus Now Powered by Solar
Cisco’s Bangalore Campus Now Powered by Solar

PRESS RELEASE - I am very excited to announce that Cisco’s Bangalore campus is now using solar power generated by two new offsite solar installations located in Karnataka, India. Cisco recently signed two solar power purchase agreements (PPAs) that will collectively deliver 85,000 megawatt-hours of clean, renewable electricity every year to the local electric grid where our Bangalore campus is located.

Fortune 500 Companies Join AFF, GreenBlue on Forest Sustainability Tool
Fortune 500 Companies Join AFF, GreenBlue on Forest Sustainability Tool

COLLABORATION - Mars, McDonald’s, Staples and several other companies have signed on to support the American Forest Foundation (AFF), GreenBlue, the US Forest Service and Esri in the development of a

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Why the Food Industry Can’t Risk Anything Less Than ‘Radical Transparency’
Why the Food Industry Can’t Risk Anything Less Than ‘Radical Transparency’

WALKING THE TALK - As food supply chains grow more complex, consumers are setting higher expectations for food quality, safety and sustainability as they seek more aspirational choices around what they eat. But food scares continue to happen, one of the most famous being the horse meat scandal in 2013.

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