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Assets About Meaningful Connections

Found 763 assets. Page 20 of 39.

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eBay Releases Methodology for Calculating Environmental, Financial Benefits of Recommerce

The resale giant says the information allows consumers to make meaningful decisions about what used or refurbished products to purchase, by understanding how the positive environmental impact from purchases are calculated. ... View More

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Tattersall Distilling Offers Proof of Concept for Locally Produced, Circular Spirits at Scale

The microdistiller not only sources grains, fruit and materials from local suppliers — it repurposes as many byproducts of the distilling process as possible, in what’s likely one of the most scalable examples of circularity so far in the spirits... View More

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Benefits for Local Communities Shape Offerings for Regionally Focused Travel Companies

Focusing resources beyond popular attractions, and a personal sense of pride and care for a place and its people, creates the conditions for well-supported communities. Because of this, regionally focused travel companies are uniquely situated to ens... View More

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Sustainability Is Not Enough: Moving from Earth-Neutral to Earth-Positive

To create real change and avert a climate crisis, we must move beyond earth-neutral and embrace earth-positive — and that starts with your narrative. Here are three ways to ensure that your business, your brand and your ethos are all earth-positive... View More

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Why More Brands Should Get Grief-Smart This Mother's Day, and Every Day

Sometimes, Mother’s Day — and any number of other marketing holidays celebrating relationships — can hurt. When brands go beyond sales pitches to show their humanity around these occasions, they can set themselves apart and create the more auth... View More

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New Partnerships Putting Mycoprotein at Center of Sustainable Food Future

A new MycoTechnology partnership will scale production of mycoprotein and eliminate food waste in Oman; while Quorn and Drew Barrymore expand their partnership with a new educational series, “Myco101.” ... View More

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Purpose & ESG Are Not Interchangeable; You Need Both

Purpose and ESG are often conflated. Here, three experts explain what makes them different, why you need both, and how to prioritize the gamut of ESG- and Purpose-related activities. ... View More

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Google, UN Partner to Fight Misinformation on Climate Change

For Google, the search features are part of a larger push to build products and tools that empower people to better understand and limit their personal environmental impact — and highlights verified sources of climate data in 12 languages. ... View More

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US Consumers Looking to Brands, Ecolabels to Help Guide Better Purchasing Habits

New research from Sustainable Brands™ and Ipsos highlights post-pandemic consumer behaviors and priorities, and how product labeling influences purchasing decisions. ... View More

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New Research Shows ‘Urban-Rural Divide’ Bridged by Interest in Sustainable Lifestyles

A recent survey found that 77% of US adults believe the pandemic has driven people in the country apart. But we’ve also seen how people’s behaviors and interests have changed in ways that demonstrate shared cultural values, regardless of where th... View More

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Any Road Will Take You There, If You Don’t Know Where (or Why) You’re Going: Defining Purpose

While some sustainability terms have stood the test of time, others are now outdated. No matter what terms you use, you and your colleagues should have a shared understanding of what “purpose” means in your organization to gain its greatest benef... View More

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Logitech, Nestlé, PepsiCo Among Founding Members of Design for Good Alliance

The non-profit global alliance features nine organizations committed to dedicating the power of their design communities to addressing the UN SDGs — beginning with SDG 6: clean water and sanitation. ... View More

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8 Rules for Leaders to Break to Combat Social, Economic and Racial Injustices

To truly help individuals and ourselves, we need to bust up the system, swim upstream and avoid the herd mentality. We need to take a step back and truly understand our own roles in society — and by doing so, to let go of outdated notions. ... View More

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GAF Project Aims to Increase Quality of Life, Climate Resilience in Urban Communities

The GAF Cool Community Project will assess and mitigate the impacts of the urban heat island effect in landlocked and underserved cities — beginning with the Los Angeles neighborhood of Pacoima. ... View More

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‘Kaizen’: How Sipsmith Is Fulfilling Its Mission to Create the Best Gin for the World

Despite having been acquired by a global spirits conglomerate, the founders of Sipsmith have been able to redefine their mission and vision for the company — as well as influence others within the global group to join them on the journey. ... View More

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40 Acre Co-Op Sowing Seeds for Financially Sustainable Future for Black Farmers

The first national Black farmer co-op since the Reconstruction era is on a mission to revive and support Black farmers — which have dwindled to a mere 1.4% of farmers in the US — and cultivate a national network of growers of regeneratively farme... View More

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In a Sea of Low-Price, Profit-Driven Booking Platforms, Kind Traveler Prioritizes Impact

Many mainstream travel agents still emphasize low prices and profit, treating both travelers and destinations as commodities; but Kind Traveler challenges the viability of such a model within an industry increasingly shaped by more conscious traveler... View More

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Unilever’s New Sustainability Director Wants Competitors to Close the Gap on ESG Performance

“We need to keep that competitive advantage and continue to innovate so that we can really make sustainable living commonplace. It’s constant innovation; and we want others to come along on the journey with us.” — Niki King ... View More

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Are Sustainable Brand Messages Targeting the Wrong People?

By focusing on a handful of easy target demographics, brands exclude swaths of people — the people who most need to be included in the narrative. The next time you brief your agency or write a brand plan, I hope you’ll rethink assumptions of who ... View More

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Blue Apron, Too Good to Go Show Achieving Climate Goals Can Be a Piece of Cake

Well, maybe not exactly ... But this week, the two food-delivery services detailed how they’re eliminating their operational impacts and continuing to engage consumers in climate-friendlier food practices. ... View More

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