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Assets About Meaningful Connections

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OPLN: Experiential Learning for the Win (or, How to Really Turn the Tide on Global Plastic Pollution)

2019’s Ocean Plastics Leadership Summit transformed not only its host organization and its 165 participants — it catalyzed action around plastic waste at an unprecedented scale. We caught up with Ocean Plastic Leadership Network founder Dave Ford... View More

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The Purpose Advantage: How to Activate Purpose to Build New Brand Value

Join us at SB’21 San Diego on Monday, October 18th — for a 2-hour workshop designed to arm every participant with the ideas and tools necessary to create a more powerful and purposeful brand. ... View More

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'Bringing Humanity Back to Business': 10 Insights from Paul Polman

Carol Cone — internationally recognized Purpose pioneer and host of the Purpose 360 podcast — spoke with the former Unilever CEO and fellow Purpose pioneer on the eve of the release of his new book, Net Positive. ... View More

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Q&A: The Role of Corporate Integrity, Authenticity in a Polarized World

As governments and public entities remain slow-moving, companies backing their values with action matters more than ever. But for those unsure how to respond to shifting expectations, how do they know they’re leading in a responsible way? ... View More

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P&G, Walmart Collaborate on Interactive Experience to Help Guide Better Purchases, Habits

The two companies have teamed up to develop an interactive, educational and entertaining experience designed to educate families on how they can conserve resources in their homes with a few simple changes. ... View More

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Is Employee Critical-Thinking Training the Next ESG Frontier?

Can businesses do anything to mitigate their employees’ vulnerability to fake news? And should they? Corporate schooling might be an uncomfortable idea, but it could be essential to the future of US capitalism and democracy. ... View More

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Tourism Industry’s Vision for the Future Is Collaborative, Locally Focused

Many people are becoming more aware of their environmental footprint and the impact they have on people and the planet. This awareness can be harnessed by the tourism industry to shift passive sea-and-sun tourists into more conscientious, actively en... View More

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A Just Transition: How Nestlé is Taking a New Approach Across Our Value Chain

Whether in our personal lives or in business, doing only what is required or expected is generally unsatisfying. If your plan of action means doing the bare minimum, the status quo is the likely result. ... View More

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Stanley Black & Decker Commits $25M to Train Over 3M Skilled Trade Workers

As the latest company to use its size and scale to help equip the next generation of workers, SBD’s ‘Empower Makers’ grants aim to advance and accelerate vocational skills training programs in the next five years — and change misconceptions t... View More

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P&G Becomes Latest Multinational to Accelerate Climate-Action Plans

The consumer goods giant has shared a new Climate Transition Action Plan, new science-based targets and a goal of net-zero emissions — Scope 1-3 — by 2040. ... View More

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Carlsberg Group Joins Companies Using Marketing to Drive Climate Action

The brewing giant joins 16 other global companies in signing onto the World Federation of Advertisers’ Planet Pledge, which aims to change marketing from a driver of consumption into a catalyst for more sustainable thinking and behavior. ... View More

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Trending: Tech Giants Laying Groundwork for More Diverse, Equitable Tech Economy in US

HP, HPE, Intel and Microsoft are launching the HBCU Technology Conference, to equip students from Historically Black Colleges and Universities to excel in tech careers; while Apple has expanded its Racial Equity and Justice Initiative with $30M worth... View More

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The Secret to Decreasing Scope 3 Emissions: A Win For R&D, Marketing and Sustainability Teams

The First Educator Advantage (FEA) is when a CPG brand is first to educate consumers on an impact topic that does not yet hold mainstream materiality. Here, we explore how successfully executing this strategy can reduce scope 3 emissions, increase co... View More

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Sense & Sustainability: How Can Brands Foster Consumer Courage in Combating the Climate Emergency?

To foster courage in the face of crisis, empowerment through transparency, trust through intersectional action and a constant determination to iterate and improve can give hope and empowerment in a troubling age. ... View More

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L’Oréal USA Becomes First Company Certified for Intersectional Gender Equity

The beauty giant is the first in the world to earn EDGEplus certification, for a pay assessment tool allowing the company to achieve organizational gender pay equity. ... View More

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Doconomy, Parley Partner to Solve Interconnected Climate, Plastic Crises

The two will work together to quantify the unseen environmental costs of consumption decisions in ways that empower individuals, businesses and governments to align their spending with climate action and solutions — focusing initially on carbon, wa... View More

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Education: The Missing Piece in Holistic CSR Strategies

These forward-thinking companies' efforts show that committing to education as part of a brand’s CSR strategy is, truly, a commitment — but one that can pay dividends both to society and the company itself. ... View More

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Nestlé Asks Consumers How They Would Navigate Quest for Sustainable Palm Oil

Nestlé hopes that a new interactive platform, Beneath the Surface, will give viewers better insight into the complexity of palm oil supply chains and insight into how choices they make under different scenarios can lead to a range of outcomes and co... View More

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Talking About Purpose Won't Transform a Brand; These 5 Skills Will

From our work supporting leaders to deliver brand value through purpose, we’ve identified five skills that every brand leader now needs — but as yet, not enough have. ... View More

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Kids Can Take Over Parents' Devices with Ads Urging Them to Ditch Single-Use Plastics

Gelo’s ‘Parent Track’ aims to build on the recent surge of kids educating their parents and driving more sustainable practices at home. ... View More

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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
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Monday, December 9, 2024
OK - Now What?: Navigating the Shifting Landscape for Corporate Sustainability After the 2024 US Presidential Election
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