MARKETING AND COMMS -
The two companies are putting their money where their mouths are when it comes to increasing inclusion, both in their messaging and in the media at large.
THE NEXT ECONOMY -
The companies have launched a variety of new tools and services aimed at fostering a more inclusive tech workforce in the US, with a specific focus on women and underrepresented minorities.
BEHAVIOR CHANGE -
So, what’s still preventing consumers from living more in line with their values? GlobeScan has identified seven critical “unlocks” to help consumers to change their behaviors, and start aligning their lifestyles with their values and aspirations.
LEADERSHIP -
Wise leaders build agile, inclusive and sustainable businesses. But how can you
do that in times of crisis? Here are 8 mental models for building inner resilience to take responsible and sustainable actions in VUCA (volatile, uncertain, complex, ambiguous) situations.
THE NEXT ECONOMY -
As part of a recently announced $1B planned investment across the US, a new
production facility that repurposes spent grain will create jobs and further the brewer’s commitments to sustainability and the St. Louis Community.
ORGANIZATIONAL CHANGE -
The pandemic has taught us that everything is interdependent. Global thought leaders agree on the opportunity and need for several key shifts to materialize in business; and they agree on the ingredients necessary for the cure, as set out below.
MARKETING AND COMMS -
The negative framing that accompanies “traditional” climate communications risks
turning people off, but exclusively positive framing has its own issues. Long story short, we need both. Here are a few tips for choosing the right one.
WASTE NOT -
I’ve always been frustrated by infighting between
food-rescue organizations working together to distribute scarce food donations — mostly from retailers. So, here’s my list of untapped sectors of the food system — where food is almost always genuinely going to waste.
COLLABORATION -
The PepsiCo Foundation and WaterAid are launching a new program to build sanitation facilities and community water systems in the harsh, arid region of La Guajira, Colombia — with the goal of increasing access for the indigenous Wayuu people.
FINANCE & INVESTMENT -
We’re calling on companies across the country to deposit $1M of their banked dollars today into credit unions serving low-income communities. Thanks to our partnership with Inclusiv, this is one smart, seamless, socially conscious money move.
PRODUCT, SERVICE & DESIGN INNOVATION -
Laundry giant’s 2030 Ambition goals center on turning consumers to cold water, exploring carbon capture and reducing virgin plastic — so that ‘every load of laundry does a load of good.’
THE NEXT ECONOMY -
The move toward more sustainable, inclusive and safer cities isn’t just better for the environment. These spaces contribute to a higher quality of life, foster community, encourage collaboration, and are more resilient and economically productive.
WALKING THE TALK -
In the past week, both Nike and Chipotle announced new sets of environmental and
social goals — and systems with which their executives’ compensation will be
tied to achieving them.
MARKETING AND COMMS -
One major reason that most sustainability writing is bad is that it’s written by a microscopic number of smart people who think and talk the same way,
unintentionally excluding the bulk of audiences that need to be spoken to.
THE NEXT ECONOMY -
At Cabify, our team’s female representation more than doubles the technology sector’s average. Safe and inclusive transport plays a crucial role in socially sustainable development — so, if we want truly inclusive cities, we must also listen to women.
ORGANIZATIONAL CHANGE -
The 10th annual study reveals that HR departments apparently underestimated
employee concerns about racial equity and social unrest. Was the pandemic, or lack of company buy-in, to blame?
THE NEXT ECONOMY -
In many parts of Asia, COVID-19 is relatively under control; and the focus is on recovery. How the region responds, and how much companies push for a sustainable post-pandemic economy could influence the entire world, due to Asia’s place as
the global driver of innovation and change.
THE NEXT ECONOMY -
At SB’s latest Trend Watching event, experts across a variety of fields and industries offered insights into how purpose-driven brands can effectively activate on everything from marketing to effective leadership to climate justice in our post-pandemic world.
WALKING THE TALK -
The next frontier of sustainability is regeneration
— building brands that actively restore and renew a system. And that’s as true for our systems that continue to allow racial injustice as for our environmental ecosystems.
FINANCE & INVESTMENT -
The $2M annual fund will aim to address gaps of food affordability and waste, as well as accessibility and acceptability, around the world. Dole is seeking strategic partners to help develop solutions.