Assets About Meaningful Connections

Found 824 assets. Page 40 of 42.

Article
Collaboration & Co-CreationCollaboration & Co-Creation
How Engaging Its Employees, Value Chain Is Carrying Sustainability Forward at Alaska Airlines
How Engaging Its Employees, Value Chain Is Carrying Sustainability Forward at Alaska Airlines
Published on July 25, 2016
About a 9 minute read

News Deeply, in partnership with Sustainable Brands, is producing a series of profiles looking at how brands are tackling some of the world’s biggest challenges. The goal is to examine trends and gather insights from a new wave of corporate citizen... View More

Article
Organizational GovernanceOrganizational Governance
20 Questions with Claus Stig Pedersen: Sustainability – and Now SDG – Pioneer
20 Questions with Claus Stig Pedersen: Sustainability – and Now SDG – Pioneer
Published on July 22, 2016
About a 18 minute read

Last month, UN Secretary General Ban Ki-Moon named Claus Stig Pedersen, Head of Corporate Sustainability at Novozymes, one of ten 2016 Local Pioneers of the Sustainable Development Goals (SDGs). ... View More

Article
Organizational Governance
If Humanity Were a Corporation ...
If Humanity Were a Corporation ...
Published on July 11, 2016
About a 4 minute read

... what would it take to make Sustainability its Brand and the Sufficiency Economy its Value? While at this moment, every social unit recognises that we all need to take action NOW, the most challenging question is always: HOW? What should be — wo... View More

Article
Circular Economy
5 Most Promising Signs of Detroit's Rebirth
5 Most Promising Signs of Detroit's Rebirth
Published on April 20, 2016
About a 6 minute read

Last week, Sustainable Brands staff and corporate members took a trip to Detroit to celebrate the relocation of our flagship conference in 2017. Why are we moving from San Diego to Detroit? The answer is simple: We are inspired by the city’s revita... View More

Article
Marketing & CommunicationsMarketing & Communications
‘ASPIREist’ TV Series Showcases Real Solutions, Purpose-Driven Celebrity, Brand Projects
‘ASPIREist’ TV Series Showcases Real Solutions, Purpose-Driven Celebrity, Brand Projects
Published on April 18, 2016
About a 4 minute read

A new “reality feature news show,” ASPIREist, wants to inspire viewers to take action by showcasing people, projects and ideas that are making a difference. Co-hosted by six twenty and thirty-something TED Talk speakers from a variety of fields �... View More

Article
Organizational GovernanceOrganizational Governance
The Power of ‘And’: 10 Guidelines for Powerful Purpose Strategy and Programming
The Power of ‘And’: 10 Guidelines for Powerful Purpose Strategy and Programming
Published on March 31, 2016
About a 4 minute read

A few months back, I led a panel at the annual Points of Light conference in Houston, TX, where we discussed some very important topics along with one very small word: “and.” As in, how to bring credibility and sustainability to a company’s pur... View More

Article
Marketing & CommunicationsMarketing & Communications
Standards and Businesses Coming Together in Washington to Discuss Sustainability Challenges
Standards and Businesses Coming Together in Washington to Discuss Sustainability Challenges
Published on March 31, 2016
About a 2 minute read

Over 200 of the most influential figures in sustainability standards and certification will join business leaders to share their thoughts on today’s most pressing sustainability challenges on May 10 to 11 in Washington, DC. ... View More

Article
Organizational Governance
How a Partnership with Parley for the Oceans Is Driving Engagement at adidas
How a Partnership with Parley for the Oceans Is Driving Engagement at adidas
Published on February 18, 2016
About a 5 minute read

Leading up to her trip to the Parley Ocean School, adidas Group designer Jasmin Bynoe was unsure of what to expect. She was about to take to the seas for a 5-day adventure in the Maldives alongside 17 of her colleagues from adidas; they would be lear... View More

Article
Organizational GovernanceOrganizational Governance
How HR, Sustainability Heads Can Partner to Embed Purpose Throughout an Organization
How HR, Sustainability Heads Can Partner to Embed Purpose Throughout an Organization
Published on November 23, 2015
About a 7 minute read

There was a lot of discussion last week at SB’15 London around the so-called ‘aspirational generation’ - a rising generation of millennials with higher sustainability expectations of brands whose products they buy, as well as for those they wor... View More

Article
New Metrics
SASB's FSA Credential: Who Will Benefit from It and Why
SASB's FSA Credential: Who Will Benefit from It and Why
Published on November 16, 2015
About a 6 minute read

The Sustainability Accounting Standards Board (SASB) recently launched the Fundamentals of Sustainability Accounting (FSA) Credential, the first of two exams that explore concepts on the materiality of sustainability information. The FSA is designed ... View More

Article
New Metrics
A Deep Dive Into the Multiple ROI of Well-Run Corporate CSR Programs
A Deep Dive Into the Multiple ROI of Well-Run Corporate CSR Programs
Published on October 11, 2015
About a 2 minute read

As representatives from Walt Disney, Lockheed Martin and Campbell’s Soup attested on Wednesday morning at New Metrics ’15, well-run corporate sustainability programs bring multiple benefits, including increased sales, growing market value, higher... View More

Article
New Metrics
How to Calculate SROI for Traditionally Overlooked Social Impacts
How to Calculate SROI for Traditionally Overlooked Social Impacts
Published on October 9, 2015
About a 2 minute read

While quantifying and valuing the true costs and benefits of environmental impacts has matured, doing the same for social impacts remains elusive. ... View More

Article
Marketing & CommunicationsMarketing & Communications
Money Talks – the Dark Secret of the Sustainability Event Circuit
Money Talks – the Dark Secret of the Sustainability Event Circuit
Published on October 7, 2015
About a 9 minute read

“...almost all fortunes are made out of the capital and labour of other men than those who realise them.” - Lysander SpoonerDo you have to pay to play?If you are a sustainability practitioner and attend events on the topic – do you know the app... View More

Article
2nd Annual SB Buenos Aires Highlights Communication, Innovation, Harmony Between Business and Nature
2nd Annual SB Buenos Aires Highlights Communication, Innovation, Harmony Between Business and Nature
Published on October 2, 2015
About a 3 minute read

For the second year in a row, Sustainable Brands Buenos Aires, which took place on September 1-2 at La Rural, convened corporations, communication agencies, NGOs, investors, governments, and other stakeholders, creating an explosion of conversations ... View More

Article
Consumer Behavior Change
CVS' No-Smokes Decision Decreased Tobacco Sales in Chains Across the US
CVS' No-Smokes Decision Decreased Tobacco Sales in Chains Across the US
Published on September 3, 2015
About a 3 minute read

One year after drugstore chain CVS Health stopped selling cigarettes, the company released new data that shows the decision has influenced tobacco sales across many types of retailers and announced a new school-based tobacco-prevention program. ... View More

Article
Innovation & TechnologyInnovation & Technology
How to Solve the True Cost of 'Cheap'
How to Solve the True Cost of 'Cheap'
Published on August 20, 2015
About a 5 minute read

Almost exactly 2 years ago I wrote about The True Cost of ‘Cheap.’ Last week a request came for more information: could you talk more about this issue and possible solutions? Two years ago I focused on Total Cost of Quality issues and advocated w... View More

Article
Organizational GovernanceOrganizational Governance
How Job Purposing Can Convert Your Sustainability Practices Into Superb Management
How Job Purposing Can Convert Your Sustainability Practices Into Superb Management
Published on August 14, 2015
About a 9 minute read

“I hate my job.” It’s a sign of a warped world that most of us have heard friends, family or our own lips make this gloomy statement. Chances are that four out of every five people working for you right this minute would rather be not working. ... View More

Article
Innovation & TechnologyInnovation & Technology
Video Production with a Heart: How Casual Films Helps Responsible Companies Tell Their Stories
Video Production with a Heart: How Casual Films Helps Responsible Companies Tell Their Stories
Published on August 12, 2015
About a 4 minute read

NYC/London-based production company Casual Films believes we have entered “a new era in branded communications.” As Managing Director Barnaby Cook asserts in a video on the company’s website: “In the future, all successful businesses will hav... View More

Article
Organizational Governance
Employee Engagement for Purpose-Driven Business 101 (or 5 Reasons Clif Bar Employees Are So Damn Happy)
Employee Engagement for Purpose-Driven Business 101 (or 5 Reasons Clif Bar Employees Are So Damn Happy)
Published on August 7, 2015
About a 6 minute read

While more and more companies are becoming focused on a triple bottom line — in which they prioritize the health of people and planet in addition to profit — Clif Bar founder Gary Erickson took the sentiment further back in 2000, when he decided ... View More

Article
Collaboration & Co-CreationCollaboration & Co-Creation
'Summit of Conscience' Presents Climate Change Action as Moral Imperative
'Summit of Conscience' Presents Climate Change Action as Moral Imperative
Published on July 22, 2015
About a 3 minute read

The world’s first “summit of conscience” for the climate was held Tuesday in Paris, gathering UN officials, religious leaders and prominent global figures to urge action on climate change ahead of the COP21 meeting in December.Arnold Schwarzene... View More

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