THE NEXT ECONOMY -
The reality of climate change’s existence is not the debate that voters are
interested in anymore: They have experienced it firsthand and care about
solutions.
WALKING THE TALK -
The sustainability leader sets out to hit its climate goals through direct
carbon reduction and carbon storage — and challenges industry peers to do the same.
MARKETING AND COMMS -
Good-Loop’s Good-Media Academy outlines how the ad
industry impacts climate change and what advertisers can do to mitigate it.
THE NEXT ECONOMY -
As our climate systems become more erratic, clean sources of energy will become
ever more precious; and scaling and diversifying sustainable ways to harness it
will be key to our survival.
MARKETING AND COMMS -
The brand invites fans to ‘adopt’ one of four classic, mayo-centric sandwiches
at risk of extinction to increase awareness of the importance of regenerative
farming practices.
PRODUCT, SERVICE & DESIGN INNOVATION -
While the plant-based protein industry deals with growing pains, cultivated
meats — and even a combination of the two — are waiting in the wings to help
future-proof our food system.
WASTE NOT -
The tool provides actionable insights for food growers and buyers to map their
current loss levels at the farm and develop new channels to utilize more of what
is grown.
THE NEXT ECONOMY -
It’s clear we need a fundamental shift in how we perceive and manage our finite
resources. But as more and more businesses shift away from profit at all
costs to profit with purpose, hopefully we will all soon 'share more, waste
less.'
PRODUCT, SERVICE & DESIGN INNOVATION -
Alma del Jaguar Tequila and Mutiny Island Vodka are using their small
but growing footprint to protect jaguars in a volatile borderland and expand the
potential of an underused superfood, respectively.
WASTE NOT -
IKEA has created a collection made from recycled coworker uniforms; while Dr.
Martens’ Genix Nappa collection features recycled-leather remakes of three of
the iconic shoe brand’s signature styles.
PRODUCT, SERVICE & DESIGN INNOVATION -
Kind Traveler’s responsible-tourism model now helps San Luis Obispo, California
further its tree-planting efforts and progress toward its goal of achieving
carbon neutrality by 2035.
SUPPLY CHAIN -
With $77B under threat due to water risk in supply chains, 50% of
large corporate buyers now engage suppliers on water issues; but only
14% financially incentivize senior leaders to act on water.
SUPPLY CHAIN -
The Scorecard — which evaluates global chocolate manufacturers,
brands and retailers on social and environmental criteria in seven areas — helps
consumers make ethical purchasing decisions and incentivizes companies to
improve their performance in these areas.
PRODUCT, SERVICE & DESIGN INNOVATION -
ClimateCrop is boosting starch metabolism in plants through non-GMO gene
editing — enhancing crop resilience to climate change, increasing yields, and
offering a sustainable solution to future farming challenges.
THE NEXT ECONOMY -
As tourism continues to evolve and travelers become more aware of
both their positive and negative impacts, the accommodation industry has an
opportunity to respond in a meaningful way.
MARKETING AND COMMS -
Uber users will now see two ratings in the app — their 'Emission Savings' score, alongside their rider rating.
FINANCE & INVESTMENT -
In a new GlobeScan survey of 5K retail investors in 10 countries, all express
similarly high levels of support for investment funds becoming more active in
the climate space.
PRODUCT, SERVICE & DESIGN INNOVATION -
If researchers can bridge the gap in taste between coffee that was cultivated in
the field and that cultivated in a lab, it could eventually be a win-win for
coffee lovers and biodiversity alike.
SUPPLY CHAIN -
Here, Abby Rinne — Director of Sustainability at the U.S. Soybean Export
Council — discusses how U.S. Soy is helping customers both here and abroad reach their sustainability goals.
MARKETING AND COMMS -
While the new mandate was scaled back from what was originally proposed, US
companies must now prepare to join many markets around the world in the
climate-risk disclosure game.