MARKETING AND COMMS -
As sustainability claims are more widely scrutinized, companies may be tempted
to stop talking about their efforts altogether. But the risk of avoiding the
topic to protect your brand has much farther-reaching implications than you may
think.
MARKETING AND COMMS -
British Olympians Sir Ben Ainslie and Hannah Mills have created calls to
action for young people, with a special focus on marine efforts, as part of a
program to educate children ages 8-18 on the complexities of climate change
and how to take meaningful action.
THE NEXT ECONOMY -
Southeast Asia and the Middle East are emerging as incubators for
plastic-diversion innovations; and beyond putting a dent in plastic
pollution, they are helping reduce poverty and making a circular economy the
wave of the present.
FINANCE & INVESTMENT -
A new report from Planet Tracker analyzed nearly 4K filings from 29 major
apparel brands and found them worryingly dry.
PRODUCT, SERVICE & DESIGN INNOVATION -
To drive industry-wide carbon reduction, Logitech is sharing its design
principles and tools with any organizations in the consumer-tech industry
looking to boost their sustainability efforts.
PRODUCT, SERVICE & DESIGN INNOVATION -
Cactus cookies, banana-peel snacks, wrinkled-pea pasta are contenders in the
Ellen MacArthur Foundation’s Challenge for companies to design new products — or
redesign existing ones — using circular principles that help address climate
change and regenerate nature.
MARKETING AND COMMS -
“This puts the onus firmly on brands to properly educate consumers so that
awareness and understanding of major climate-related terms are increased across
the board.” — Paul Flatters, founder/CEO, Trajectory
WALKING THE TALK -
A new benchmark analysis of 12 of the largest US electric utility companies
finds significant inconsistencies between utilities’ public climate commitments
and their direct and indirect climate lobbying practices.
NEW METRICS -
Pilot companies say the newfound understanding of their impacts and dependencies
on nature is helping change mindsets internally regarding the urgency of
meaningful action.
SUPPLY CHAIN -
The two have partnered to help Stonyfield build out a program aligned with its
science-based climate targets that empowers its farmers with actionable insights
to bolster emission-reduction and carbon-sequestration efforts.
WALKING THE TALK -
In the US, LEGO’s ‘Community Builders Challenge’ builds on Comic Relief US’s Red
Nose Day in School program; while it brings its LEGO Replay brick take-back
program to the UK.
BEHAVIOR CHANGE -
Building a culture of sustainable living can only be achieved when brands and
consumers align their efforts and take action together on the most impactful
behaviors.
SUPPLY CHAIN -
Abalobi's easily scalable app enables traceability previously unseen in small-scale fisheries and connects fishers directly with buyers — reducing dependency on middlemen, resulting in fairer prices and ethical produce for consumers.
WASTE NOT -
Ford engineers are conducting trials on parts made from 40% olive tree
fibers and 60% recycled plastic — which is heated and injection-molded
into the shape of the selected part.
CLEANTECH -
By recycling organics, producing renewable natural gas, and yielding
nutrient-rich soil amendments, it exemplifies a harmonious relationship between
environmental responsibility and economic growth.
THE NEXT ECONOMY -
Food investors and entrepreneurs would do well to mark the major focus on
plant-based protein innovation happening for our neighbors to the South.
MARKETING AND COMMS -
We caught up with TrusTrace co-founder and CEO Shameek Ghosh to discuss
companies’ tendency to ‘greenhush’ to avoid scrutiny around sustainability and
his advice for overwhelmed retailers.
WASTE NOT -
With 'Speak Volumes,' we aim to draw awareness to overproduction and create a more just distribution
of responsibility for fashion waste clean-up — which builds on our overall goal
of promoting a shift
towards a justice-led, circular fashion economy.
THE NEXT ECONOMY -
New WEF report finds a 600-gigaton gap in national emissions-reduction ambitions and policies that must be closed to keep 1.5°C target alive, and outlines 10 ways for businesses and governments to accelerate decarbonization and close this gap.
PRODUCT, SERVICE & DESIGN INNOVATION -
The footwear manufacturer and material-science company aim to deliver the
world’s first 3D-printed, made-to-measure footwear that is fully compostable.