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Stories About Activating Purpose

Found 237 stories. Page 11 of 12.

Viola Brands: A Case Study in Cultivating Racial Equity
Viola Brands: A Case Study in Cultivating Racial Equity

WALKING THE TALK - Cannabis producer Viola Brands is determined to increase minority representation in the industry. Its Viola Cares program provides education, employment and other resources; in order to create 10,000 jobs within the cannabis industry for Black people.

From What to How: Enter the Era of Transformation
From What to How: Enter the Era of Transformation

LEADERSHIP - With a goal of contributing to change and understanding how COVID-19 will influence sustainable development; at Quiero, we have undertaken an ambitious project: #aBetterWay — a search for answers from our global community of leaders based on reflection, learning and action.

Partnership Brings ‘Radical Hospitality’ to Unhoused People Worldwide
Partnership Brings ‘Radical Hospitality’ to Unhoused People Worldwide

COLLABORATION - The case study of German mobile hygiene startup GoBanyo illustrates the social impacts of the collaboration between Unilever’s The Right to Shower initiative with mobile hygiene pioneer LavaMae^x^ .

Social Impact: A Sales Tool for the Post-Pandemic World
Social Impact: A Sales Tool for the Post-Pandemic World

WALKING THE TALK - While the majority of companies recognize that social impact is valuable, few have managed to successfully integrate it into one of the most mission-critical activities: their sales strategy.

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The COVID Covenant: Don’t Go Back — Go Big and Go Now!
The COVID Covenant: Don’t Go Back — Go Big and Go Now!

WALKING THE TALK - We know that we can buy less, use less, work from home, drive less, collaborate more; and have business, society and government move faster — because we just did all of that. How can we respond as powerfully and courageously to other super-critical threats?

Q&A: Dole ‘Promise’ Sees Shift to New, Shared Value Principles by 2025
Q&A: Dole ‘Promise’ Sees Shift to New, Shared Value Principles by 2025

ORGANIZATIONAL CHANGE - Dole Packaged Foods’ new sustainability commitment is based on a Japanese philosophy called 'sampo yochi' — in which business operates for the good of the seller, the buyer and society.

Caremongering: The Future of Sustainable Enterprise
Caremongering: The Future of Sustainable Enterprise

THE NEXT ECONOMY - COVID-19 accelerated a shift from “me” to “we”; and a new trend called "caremongering" not only characterizes people's behavior towards each other, but what they look for in the companies they support. At Fjord, we believe those companies designing with the benefit of all life in mind will thrive now and in the decade ahead.

Research Shows Business Imperative for Authentic Action to Address Social Injustices
Research Shows Business Imperative for Authentic Action to Address Social Injustices

WALKING THE TALK - The latest Porter Novelli Purpose Tracker reveals a new mandate for US companies to authentically and substantively address racial inequality and myriad social justice issues.

Brands Speak Out to Support Black Lives Matter, But Actions Speak Louder
Brands Speak Out to Support Black Lives Matter, But Actions Speak Louder

MARKETING AND COMMS - Brands are more willing than ever to take public stands in support of important issues. But while many aren’t much more than social media sound bytes, others go beyond lip service to action.

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Lest We Forget: We Already Have a Blueprint for Safe, Healthy, Post-COVID Future
Lest We Forget: We Already Have a Blueprint for Safe, Healthy, Post-COVID Future

BUSINESS CASE - This pandemic throws a spotlight on the interdependencies between business, nature and society. It may be tempting right now, when it is hard to see beyond the next few weeks, to dismiss the SDGs as a distraction. But they have been described as a “crowd-sourced purchase order from the future” precisely because they offer a tremendous business opportunity.

Phin’s Food and Shelter Drive Needs Your Help to Benefit Those Affected by COVID-19
Phin’s Food and Shelter Drive Needs Your Help to Benefit Those Affected by COVID-19

COLLABORATION - The social good relationship platform is donating its services in May and beyond in a bid to reach those affected by the crisis — and seeking corporate donors for the nationwide campaign.

Community Support, Collaboration Signal Resilient Future for Co-operatives
Community Support, Collaboration Signal Resilient Future for Co-operatives

WALKING THE TALK - The coronavirus pandemic has made clear the importance of each person and business acting individually to work toward a shared goal that benefits society as a whole. Co-ops are inherently set up for resilience, as they act with the best interest of the community in mind.

Finding a Job with Purpose Amid the COVID-19 Crisis
Finding a Job with Purpose Amid the COVID-19 Crisis

ORGANIZATIONAL CHANGE - Finding a job in sustainability or social impact wasn’t easy even before COVID-19 blindsided and bludgeoned the global economy. Your sustainability and social impact job search will be challenging, but if you stay motivated and keep trying, you will eventually find a good fit.

Unilever Marks Sustainable Living Plan’s 10th Year; New ‘Compass’ to Guide Further Progress
Unilever Marks Sustainable Living Plan’s 10th Year; New ‘Compass’ to Guide Further Progress

LEADERSHIP - In 10th and final year of the company’s Sustainable Living Plan, CEO Alan Jope reinforces commitment to sustainability leadership; calls for renewed action to tackle social inequality and the climate crisis in post-COVID world.

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Q&A: As Stakeholders Demand More from Business, B Corps Rise to the Occasion
Q&A: As Stakeholders Demand More from Business, B Corps Rise to the Occasion

ORGANIZATIONAL CHANGE - Here, Lisa Geason-Bauer, founder of Evolution Marketing, discusses the importance of diversity, inclusivity and employee engagement; as well as how B Corps are ideally placed to meet the rapidly changing needs of businesses today and in the future.

Giving Tuesday Now: The Jumpstart We Need to Reimagine Giving
Giving Tuesday Now: The Jumpstart We Need to Reimagine Giving

PRODUCT, SERVICE & DESIGN INNOVATION - #GivingTuesdayNow is an emergency response to the unprecedented need caused by COVID-19. It’s an opportunity to give back to communities in safe ways that allow for social connection; to support the critical work of the nonprofit sector; and perhaps more importantly, to redefine the role of business.

CaterCow Cares: The COVID-Sparked Pivot That Really Puts People Before Profit
CaterCow Cares: The COVID-Sparked Pivot That Really Puts People Before Profit

PRODUCT, SERVICE & DESIGN INNOVATION - In what could end up being a swan song for the company, CaterCow has truly put altruism ahead of self-preservation during the ongoing pandemic.

4 Ways Smaller, Sustainable Brands Are Adapting to COVID-19
4 Ways Smaller, Sustainable Brands Are Adapting to COVID-19

WALKING THE TALK - These four Fairtrade-certified brands show that during times of crisis, brands can support their communities — near or far — with some creativity and hard work, regardless of size.

Sustainability and the Workforce: Generational Differences and How to Prepare for 2020 and Beyond
Sustainability and the Workforce: Generational Differences and How to Prepare for 2020 and Beyond

ORGANIZATIONAL CHANGE - How this pandemic will impact the future of workforce development is yet to be seen, but it truly serves as an opportunity for employers to scale the pace of evolution necessary for a more sustainable future.

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Sustainability Is Dead. Long Live Sustainability (or, Redefining the Term in a Post-COVID World …)
Sustainability Is Dead. Long Live Sustainability (or, Redefining the Term in a Post-COVID World …)

THE NEXT ECONOMY - In moments of crisis, we return our focus to the base layer of Maslow’s famed pyramid and seek to secure a safe home, enough food for our families and basic physical health. But we get to choose what the world will look like when we open our doors in three…six…twelve months’ time. Will we choose Human 101 or Human 3.0?

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