Assets About Corporate Communications
Found 1278 assets. Page 21 of 64.
Over 100 NGOs Join Forces to Escalate Climate Pressure on Vanguard
The world's second-largest asset manager received the worst possible score in a new climate scorecard as NGOs, grassroots groups, and finance experts ramp up pressure for it to act on climate. ... View More
KLM Called Out for Misleading Claim That Travelers Can ‘Fly CO2 Zero’
A Dutch advertising watchdog has ruled that a recent ad telling the airline’s customers they could fly carbon-emission free is misleading. ... View More
BlackRock ‘Anticipates’ 75% of Portfolio Edging Toward Net Zero by 2030
While the announcement from the world’s largest asset manager could potentially have significant influence on lowering global emissions, BlackRock’s passive approach is a missed opportunity to actively drive the transition to a low-carbon, net-ze... View More
‘Kaizen’: How Sipsmith Is Fulfilling Its Mission to Create the Best Gin for the World
Despite having been acquired by a global spirits conglomerate, the founders of Sipsmith have been able to redefine their mission and vision for the company — as well as influence others within the global group to join them on the journey. ... View More
Unilever’s New Sustainability Director Wants Competitors to Close the Gap on ESG Performance
“We need to keep that competitive advantage and continue to innovate so that we can really make sustainable living commonplace. It’s constant innovation; and we want others to come along on the journey with us.” — Niki King ... View More
New B Corp Maker’s Mark Leading US Spirits Industry’s Slow Shift to Sustainability
In January, Maker’s Mark became the world’s largest distillery to earn B Corp certification — a significant milestone for the broader industry, as well as a sustainability benchmark for Kentucky’s thriving 'Bourbon Country.' ... View More
From Seed to Recycling Center: How Companies Can Enable a Circular Economy at Every Step
While not every company is equipped or positioned to follow its products through their entire lifecycle, there are a few ways companies can think about participating at individual or multiple points in the circular cycle. ... View More
Are Sustainable Brand Messages Targeting the Wrong People?
By focusing on a handful of easy target demographics, brands exclude swaths of people — the people who most need to be included in the narrative. The next time you brief your agency or write a brand plan, I hope you’ll rethink assumptions of who ... View More
Blue Apron, Too Good to Go Show Achieving Climate Goals Can Be a Piece of Cake
Well, maybe not exactly ... But this week, the two food-delivery services detailed how they’re eliminating their operational impacts and continuing to engage consumers in climate-friendlier food practices. ... View More
Curbing Ocean Plastic Waste: Is Your Brand Missing the Boat?
Reducing plastic waste is a winning issue for consumers. With so many examples of early success and ROI, there’s no better time to join the movement by committing to reduce plastic pollution and limiting the need for virgin plastic. ... View More
The Purpose Gloves Are Off: How to Not End Up on the Ropes
The United Way Social Purpose Institute offers a free tool to help companies assess and rate the degree to which their purpose is fully embedded across the company and in its relationships. These are the new techniques that purpose players are expect... View More
Without Ukrainian Sunflower Oil, Iceland Foods Forced to Put Practicality Over Sustainability
Thanks to the Russia-Ukraine conflict, the British grocery chain has been cut off from its supply of sunflower oil; the company says it must temporarily revert to using palm oil, which it eliminated from its products in 2018. ... View More
Behavior Change Research Shows How to Spur Consumer Recycling, Reduce Contamination
Even when effective collection, messages and messenger are skillfully deployed, there are still factors that complicate consumer recycling behavior. ... View More
More Companies Are Stating a Social Purpose; But Are They Implementing It?
Corporate Knights has developed the world’s first rating system to assess companies’ implementation of their social purpose commitments. Its research finds that the gap between ‘say’ and ‘do’ varies from one company to the next. ... View More
Profit, Performance and Impact: The Success Criteria of a Whole Brand
The reality of living in a capitalist society is that we can't simply cut off the production of products and services; the brands that will succeed in the upcoming decades will be those that function holistically, with sustainable actions built in. ... View More
When It Comes to Cotton Production, Sustainability Is in the Water
Through new technologies, data collection and third-party verification, brands and retailers now have the critical assurances they need to show that the cotton fiber in their supply chain is more sustainably grown, with lower environmental and social... View More
What SEC ESG Disclosure Mandates Might Mean for Your Business
Earlier this month, Chief Executives for Corporate Purpose convened 17 CEOs and key legal leaders to discuss newly proposed environmental and social governance disclosure requirements from the SEC. Here are four key takeaways from the conversation. ... View More
Proposed SEC Rules to Enhance, Standardize Climate-Related Disclosures for Investors
The rules — which would require companies to include information about their GHG emissions and climate-related risks likely to have a material impact on their business, results of operations or financial condition — have garnered mixed reviews fr... View More
Effective Storytelling Can Inspire Positive Action for People and Planet
Marketers are the co-creators of our societal narrative, and a brand’s messaging has the ability to drive culture change. Never before has the power of the stories we tell held such importance or latent opportunity. ... View More
680+ Investors Call on Over 10K Companies to Share Environmental Data
While more companies are reporting through CDP every year, many still do not disclose enough data on their environmental impact. Non-disclosure will not be an option for many companies for much longer, with a series of mandatory environmental disclos... View More
