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Patagonia
Building the Next Generation of Sustainable Fashion Leaders
1 week ago - There is a clear opportunity to transition to a more conscious approach to fashion, and up-and-coming designers have great potential to help influence this shift.
Top 5 Companies That Effectively Amplified Their Impact in 2018
3 weeks ago - As we wrap up work for the year and prepare for 2019, we reflected back on all that occurred this year within our niche realm of sustainability communications — and when looking back, it was apparent that 2018 was the year of brands taking stands.
Sustainable Brands Reveals Initial Conference Details for Annual Flagship Conference
1 month ago - 3,000+ brand and innovation leaders to convene June 3-6 at SB’19 Detroit SAN FRANCISCO, November 27, 2018 – Sustainable Brands® recently released the event brochure for its annual flagship conference: SB’19 Detroit. More than 3,000 business leaders are expected to gather June 3-6, 2019 at the Cobo Center in Detroit, Michigan to learn how brands can stay relevant by delivering the Good Life consumers seek today, marked by balanced simplicity and connections to family, community and the environment.
140 US Companies Band Together to Rally More People to the Polls
3 months ago - Companies across the US have banded together to support the Time to Vote campaign, a nonpartisan effort led by CEOs aimed at increasing voter participation.
The Former CEO of Patagonia Is Taking on Bad Baby Gear
4 months ago - The Kubota tractor parked out front is the first tip-off that Michael Crooke is not your typical executive. While other startup founders might sport a Tesla, Crooke’s home office in Ojai is a far cry from Silicon Valley. Step over the welcome mat with the Pearl Izumi mark, look up at the Patagonia surfboard in the rafters, and you realize this little converted garden shed is like a history lesson in Crooke’s path from Navy SEAL to being a leading figure in sustainable business.
Paper Calculator v4 Continues to Drive Sustainable Use, Purchasing
5 months ago - From packaging to copy paper and tissue, global paper consumption is steadily increasing. Reducing paper’s impacts on the planet is critical, but only what’s measured is managed. Previous tools to help quantify paper’s environmental performance have had limited data quality, scope and accessibility.
Trending: C&A, Looptworks, John Lewis Spin Out More Circular Apparel Solutions
7 months ago - Increasing circularity in the apparel sector will require a variety of initiatives and some of the most valuable ways to bridge the implementation gap will be to provide funding, design new products with closed-loop design and launch take-back programs for would-be-waste items. Announcements on Monday revealed that these are exactly the contributions being made by the C&A Foundation, Looptworks and John Lewis.
‘Best for the World’: B Lab Recognizes Nearly 1,000 Top Scoring B Corps
7 months ago - Businesses that earned top scores on the B Impact Assessment are being celebrated today with the announcement of B Lab’s 2018 “Best for the World” lists. B Lab simultaneously released separate lists recognizing Certified B Corporations in the top 10 percent for overall score, as well as in the categories for environment, customers, governance, community and workers.
Q&A: Will We Go 'All In'? The Past, Present and Future of Sustainability Leadership
7 months ago - Written by three leading thinkers in the field of sustainability — Chris Coulter, CEO of GlobeScan; David Grayson, Emeritus of Corporate Responsibility at Cranfield University School of Management; and Mark Lee, Executive Director of SustainAbility — All In: The future of Business Leadership (Taylor & Francis, 2018) identifies the essential attributes of high-impact corporate sustainability leadership and describes how companies can combine and apply those characteristics for future success.
What We Can Learn from B Corps' Big Bets on Customer Engagement
8 months ago - Today’s customers are choosing how to spend their dollars based on one of two factors: convenience or shared values. For example, Blue Apron, a grocery delivery company that makes it easier to cook healthy meals, is winning on convenience. But when you have the option of choosing between convenience services, as many customers do in the ride-hailing market, values determine the victor. Lyft is riding (pun intended) on the sharing-economy movement and gaining market share because of its commitment to fair practices with customers and employees. Customers tell their friends they “took a Lyft” as a signal of shared cultural values.
Circular Economy 101: Waste Not, Get More
11 months ago - Across the globe, about 50 percent of CO2 emissions are tied to materials — goods that often produce a significant amount of physical and financial waste.
Patagonia Launches Digital Platform to Connect Customers with Grassroots Activism
11 months ago - Patagonia is back at it — the outdoor gear company has launched a new digital platform connecting customers with local environmental organizations. The aim of the new platform, Patagonia Action Works, is to encourage Patagonia customers to learn more about local environmental issues and get involved with events, petitions, fundraising and volunteering in their area.
Trending: CO2 Dyeing, Biosynthetics Driving Transition Towards New Textiles Economy
11 months ago - A new textiles economy is on the horizon as innovative textile and chemical firms develop new chemical- and petroleum-free processes to produce fabrics and materials.
Outdoor Industry Film Series to Highlight Business Imperative for Embracing Purpose
11 months ago - The Outdoor Industry Association (OIA), whose members include REI, Iron Mountain, Patagonia, The North Face and Timberland, is producing a new film series that shares the stories of outdo
Philip Morris Is Giving Up Cigarettes — and Asking UK Consumers to Do the Same
1 year ago - Although it may seem counterintuitive for a company to discourage consumers from buying its products, we have seen this strategy work in brands’ favor in the past — Patagonia’s “Don’t Buy This Jacket” campaign resulted in an overwhelming positive response from consumers who took extra time to learn about the brand’s mission before making a purchase. Now, one company with a notoriously controversial product is attempting to pivot its business model to be more socially responsible — and marketing directly to consumers during this transition.
Know Your Audience: Why Patagonia Can Sue the President — and Thrive
1 year ago - Last week, in response to President Trump’s decision to scale back Bears Ears and Grand Staircase-Escalante National Monuments, outdoor retail brand and sustainability leader Patagonia in turn announced it would be suing the President, a definitively bold move — even for the likes of the brand that brought us “Don’t Buy This Jacket” an
Patagonia Blacks Out Homepage, Calls on Consumers to Protect Public Lands
1 year ago - Outdoor retailer Patagonia is no stranger to throwing its weight behind worthy causes, particularly those aligned with its mission to “use business to inspire and implement solutions to the environmental crisis.” In the past, this has included shuttering its doors on Election Day to highlight pressing environmental issues, donating 100 percent of its Black Friday sales to environmental organizations, calling for a boycott of the Outdoor Retailer
SAC's Latest Higg Module Improves Apparel Supply Chain Transparency, Reduces Audit Fatigue
1 year ago - The Sustainable Apparel Coalition (SAC) has released early registration of the Higg Facility Environmental Module (Higg FEM), a self-assessment tool that globally standardizes sustainability measurement for apparel, footwear and textile manufacturing facilities. Optimized for use at an industrial scale, Higg FEM enables factories of any size to assess sustainability performance and easily share results with supply chain partners.
Trending: Stella McCartney, Patagonia, Target Deliver Big Wins for Ethical, Sustainable Fashion
1 year ago - While faced by a myriad of social and environmental challenges, the fashion and textile industries continue to edge ever-closer to a more sustainable, equitable and circular future thanks to the innovative thinking of industry leaders.
Sustainability Leaders Daunted, But Willing to Work Together to Help Build ‘The Good Life’
1 year ago - This blog is part of the GlobeScan-SustainAbility Leaders Survey 20th anniversary project being conducted by GlobeScan and SustainAbility in partnership with Interface.