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Assets About Corporate Communications

Found 1260 assets. Page 1 of 63.

Article
‘Impact Report’ Captures Leadership Insights on Equity, Sustainable Innovation

At SB’24 San Diego, Bard College’s Impact Report Podcast gathered insights from a variety of leaders and innovators on building stakeholder trust, fostering inclusive decision-making; and taking meaningful action toward lasting, positive change. ... View More

Article
An Ecosystem Approach Is Key When Designing Urban Forestry

Which trees you preserve and plant when you build a new building or expand your corporate footprint has an impact — not only on your property but also on the surrounding community. ... View More

Article
Corporate Purpose in a Post-Election US: A Call for Continued Leadership

Companies that continue directing their resources and influence to create meaningful impact will not just survive but grow during the upcoming administration. Our research shows that the US public are ready for this leadership — now, it's up to bus... View More

Article
Brands Are Walking Back Their ESG Commitments — Here’s Why They Should Be ‘Branding’ Them, Instead

At a time when many are retreating, staying the sustainability course with confidence, personality and authenticity will set brand leaders apart from the rest. ... View More

Article
Campaign Highlights a Critical Capacity to Foster in Our Youth: Empathy

‘It Takes a Child to Raise a Village’ shows how building more empathy at an early age can help change the world for the better. ... View More

Article
Black Friday Clothing Zombie ‘Speaks Volumes’ About Overproduction in Fashion

The demonstration is part of the Or Foundation’s Speak Volumes campaign, a global initiative calling on fashion brands to declare their production volumes to help clean up the industry's waste crisis. ... View More

Article
UK Electronics Retailer Reminds Shoppers ‘Black Friday Is a Load of Rubbish’

New research shows Brits will spend £3.5B on tech they don’t need this Black Friday, with 1 in 5 using new tech for only four months. CeX’s campaign reminds shoppers about the mountains of tech waste created by the annual shopping frenzy. ... View More

Article
Unwrapping the Holiday Returns Crisis: The Hidden Costs of Convenience

Product returns should no longer be viewed as an inevitable cost of doing business but as an opportunity to innovate. It’s time to broaden consumer awareness of the fate of most returned goods and change that story by closing the loop. ... View More

Article
Uniqlo Expands Campaign to Use Power of Clothing to Bring ‘Peace for All’

The brand has partnered with renowned photographers from Magnum Photos to bring the stories and impacts of its Peace for All campaign to exhibitions in 10 cities. ... View More

Article
Charting a Clear Path Forward on Corporate Use of Carbon Credits

It may seem safer to sit on the sidelines, but this bias towards inaction is why we are failing to achieve our climate goals. We cannot let uncertainty prevent action where it counts most — reducing carbon emissions into the atmosphere. ... View More

Article
Yuka Users Can Now Appeal Directly to Brands for Healthier Products

New in-app feature allows consumers to contact brands about harmful ingredients and urge them to reconsider products’ formulation. ... View More

Article
Book’s 3rd Edition Digs Deeper into the Making, Marketing of ‘Greener Products’

‘Greener Products,’ from sustainability marketing veteran Al Iannuzzi, provides valuable insights for everyone from sustainability students and academics to corporate sustainability leaders. ... View More

Article
Why Shades of Grey Matter in Sustainability, and How to Get Customers to Care

Corporate fears around promoting transition are valid in an era that demonizes over-claims and disregards under-claims. Here are two strategies that can help companies share how they’re accelerating their sustainability ambitions and be rewarded fo... View More

Article
Sustainability in the Divided States: Depolarization Is the First Order of Business

For a field built around the long-term view, it’s up to us to do the uncomfortable work and reach across party lines. If we don’t make addressing polarization a priority, will the rest of our work be worth it? ... View More

Article
6 Big Sustainability Storytelling Myths — and How to Flip Them

As brands work to tell an accurate and authentic sustainability story, marketers need to be mindful of the narrative they're creating … and careful to avoid the common misconceptions that can undermine it. ... View More

Article
Tony’s Chocolonely, Washington Post Give Chocolate Lovers ‘Food for Thought’

The chocolate maker’s first partnership with a media company is the latest in its ongoing mission to increase awareness around forced labor in cocoa supply chains and how collective action can address them. ... View More

Article
Ensuring Food Safety, Traceability Through Quality Certifications

Third-party certifications help food companies such as ours meet and exceed our clients' expectations and allow us to continually expand our knowledge, positioning our teams as experts and leaders in the agri-food sector. ... View More

Article
Embracing Complexity, Indigenous Wisdom and Regeneration for a Future-Proof Economy

Opening keynotes at SB’24 San Diego emphasized the need for interconnected action — from honoring Indigenous knowledge and leveraging complexity theory to leveraging business and technology to create resilience. ... View More

Article
2 Truths and a Lie About Corporate Sustainability

The public's diminishing interest in corporate activism isn't a call for businesses to remain silent and focus solely on profits. Rather, it's a demand for authenticity and relevance in corporate messaging. ... View More

Article
Ecolabels Ensure Chemical Sustainability in Beauty, Household Products

63% of consumers want brands to help educate the public about product origins and business practices. Companies that avoid greenwashing — and demonstrate this honesty to the public — could distinguish themselves in the eyes of potential customers... View More

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