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Stories About Consumer Insights

Found 801 stories. Page 4 of 41.

‘Zero-Waste Chef’ Campaign Inspires Canadians to Eliminate At-Home Food Waste
‘Zero-Waste Chef’ Campaign Inspires Canadians to Eliminate At-Home Food Waste

BEHAVIOR CHANGE - SkipTheDishes partnered with the Circular Innovation Council and top Canadian chefs to inspire consumers to reimagine their takeout leftovers and reduce food waste.

6 Principles Driving Circular Innovation at Eastman
6 Principles Driving Circular Innovation at Eastman

CHEMISTRY, MATERIALS & PACKAGING - Learn about how we're transforming recycling to create a circular economy in this six-part series.

Intrepid Travelers Can Now Understand Their Adventures’ Carbon Impacts
Intrepid Travelers Can Now Understand Their Adventures’ Carbon Impacts

MARKETING AND COMMS - Intrepid has launched one of tourism’s most comprehensive carbon-labeling initiatives, alongside new research that shows consumer demand for better transparency and understanding their personal impacts.

Best Paw Forward: Turning Companywide Commitment into Purpose-Driven Performance
Best Paw Forward: Turning Companywide Commitment into Purpose-Driven Performance

LEADERSHIP - While many companies now understand the value of dedicated ESG leadership, there remains no real playbook for how to get started. Here’s how ESG practitioners can standardize sustainability-forward operations and innovation across workstreams.

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Content Creators Hold Back on Promoting Sustainability Amid Greenwashing Fears
Content Creators Hold Back on Promoting Sustainability Amid Greenwashing Fears

MARKETING AND COMMS - Unilever study uncovers barriers influencers face around creating sustainability content. The company is partnering with climate-focused nonprofits and launching a Creator Council to help address these barriers.

bluesign Continues to Clean Up Fashion with Expansion into Denim, Footwear
bluesign Continues to Clean Up Fashion with Expansion into Denim, Footwear

SUPPLY CHAIN - Partnerships with brands including Madewell and Vibram will help adapt bluesign’s existing standards and guidelines for two untapped industries.

How to Win Big with a Recycling Challenge
How to Win Big with a Recycling Challenge

WASTE NOT - Last year, we set the record for World’s Largest College Recycling Event; but we didn’t want this to be a one-time win. So this year, we’ve recruited new partners to heighten the competition and increase the impact.

Consumers Want More Sustainable Packaging But Struggle to Identify It
Consumers Want More Sustainable Packaging But Struggle to Identify It

BEHAVIOR CHANGE - Retailers continue to refine what packaging they find acceptable to answer consumer demand for more sustainable solutions — and consumer goods companies must keep innovating to keep pace.

We Can Eat Our Way Out of the Climate Crisis
We Can Eat Our Way Out of the Climate Crisis

THE NEXT ECONOMY - Applied to food supply chains, ambient IoT allows farmers, distributors, grocers, regulators and consumers to know where food came from, how far it traveled, how it was transported and stored, and what condition it’s in — in real time.

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Commons App Informing, Facilitating Mass Shifts in Climate-Influenced Consumer Living & Spending
Commons App Informing, Facilitating Mass Shifts in Climate-Influenced Consumer Living & Spending

BEHAVIOR CHANGE - Highlighting the impact of individual purchases and their associated emissions output, the app — fresh off a large funding round — is evolving to meet the daily spending directives of its users.

Report: Economic Uncertainty, Systemic Inequity Preserving Intention-Action Gap
Report: Economic Uncertainty, Systemic Inequity Preserving Intention-Action Gap

BEHAVIOR CHANGE - A recent study shows that people across the socioeconomic spectrum care about climate action; but taking that action remains cost-prohibitive for lower-income groups.

Mercari: Brands Would Do Well to Join the ‘Resale Revolution’
Mercari: Brands Would Do Well to Join the ‘Resale Revolution’

THE NEXT ECONOMY - Younger consumers are pushing resale into mainstream retail; and it’s changing how brands, platforms and other services that support commerce support and strategize around it.

Tourism Shaped by 'Unseen' Communities Surfaces Unheard Stories, Infuses Capital Into Destinations
Tourism Shaped by 'Unseen' Communities Surfaces Unheard Stories, Infuses Capital Into Destinations

PRODUCT, SERVICE & DESIGN INNOVATION - Instead of the traditional approach of shielding tourists from places' 'messy' parts, more travel-focused social enterprises are working with marginalized communities to introduce tourists to their destination’s complex fabric.

Sky to Boost 5 More Behavior-Changing Startups with £2M Ad Push
Sky to Boost 5 More Behavior-Changing Startups with £2M Ad Push

MARKETING AND COMMS - Now in its third consecutive year, the Sky Zero Footprint Fund fosters the power of TV advertising to tackle climate change through campaigns that drive sustainable behavior change.

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Increasing Accessibility and Revitalizing Forgotten Devices: Shouldn’t We Be Able to Upgrade Our Laptops?
Increasing Accessibility and Revitalizing Forgotten Devices: Shouldn’t We Be Able to Upgrade Our Laptops?

THE NEXT ECONOMY - Those who regularly partake in upgrade programs will have access to the best possible devices, while partaking in a sustainable business practice that enhances the wellbeing of people and the planet.

Why a Circular Dress Code Will Always Be in Style
Why a Circular Dress Code Will Always Be in Style

WASTE NOT - Technology is the magic thread weaving the circular textile narrative together to ensure that fashion isn’t just a statement — but a sustainable, end-to-end lifecycle that respects our planet.

Starbucks Expands ‘100% Reusables’ Tests in Bid to Sink Disposable Cup Waste
Starbucks Expands ‘100% Reusables’ Tests in Bid to Sink Disposable Cup Waste

BEHAVIOR CHANGE - Since 2021, Starbucks has been testing the 100% reusables model across more than 25 markets. With most of its beverages enjoyed on the go, the company continues to test and learn how to best encourage customers to embrace reusables.

New Booking.com API Highlights Properties’ Sustainability Credentials
New Booking.com API Highlights Properties’ Sustainability Credentials

MARKETING AND COMMS - In partnering with enterprise software startup BeCause, Booking.com can now automate the managing and updating of information about properties’ sustainability certifications and features.

From Mealworms to Meals: How Ÿnsect Is Cultivating a Food Revolution
From Mealworms to Meals: How Ÿnsect Is Cultivating a Food Revolution

PRODUCT, SERVICE & DESIGN INNOVATION - The French company is poised to meet the nutrition challenges posed by a growing population and a climate- and resource-challenged agricultural future.

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Visa's Recommerce Behavioral Insights Lab Aims to Make Circular Shopping Behaviors the Norm
Visa's Recommerce Behavioral Insights Lab Aims to Make Circular Shopping Behaviors the Norm

THE NEXT ECONOMY - Visa is partnering with COS, the Ellen MacArthur Foundation and more to address the barriers that stop consumers from embracing a circular economy.

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