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M&S the First of Few Companies That Come to UK Consumers’ Minds as Being Environmentally Responsible

MARKETING AND COMMS - New research released this week by the Carbon Trust reveals that, while consumers see business as the key to economic recovery, they do not yet see it as key to fixing our environmental problems, with over two-thirds (68 percent) of respondents unable to name a company taking the issue of environmental sustainability seriously.Respondents who could name companies they thought were walking the sustainability talk were quick to mention retailer Marks & Spencer (the most popular answer), followed in order by the Co-operative Group, Tesco, BP and Sainsbury’s.

Study: Cultivating Employee Passion Can Give Firms Competitive Advantage

ORGANIZATIONAL CHANGE - Organizations that hope to address perpetually mounting competitive pressures need workers who bring passion to their jobs to navigate challenges and accelerate performance improvement, according to new research from Deloitte’s Center for the Edge.Unlocking Passion of the Explorer found that only 11 percent of U.S. workers are passionate and possess the attributes needed for sustained extreme performance improvement.

Intel Plants in Arizona Recycle 60% of Water Used

WASTE NOT - Intel treats at least two million gallons of industrial water a day at its plants in Chandler, Ariz., then returns the water to an underground aquifer, according to Bloomberg.The company, which is the city’s largest employer, recycles 60 percent of its water. It also is expanding the treatment facilities and increasing the amount it reuses while it constructs a $5 billion plant that will make more efficient computer chips.Bloomberg says Intel’s Chandler plants use nine million gallons of water a day, of which five million is reused or reclaimed.

NGOs Challenge Asia Pulp and Paper to Prove It Has Turned Over a New Leaf

SUPPLY CHAIN - Global environmental organisation WWF is urging Asia Pulp and Paper (APP) — the largest paper company in Indonesia and one of the largest in the world — to agree to a list of performance targets in order to improve its current status as one of the world’s most notorious deforesters and back up its commitment to become an environmentally and socially responsible company, the NGO announced today. The performance targets, released by the European and North American Environmental Paper Network today, provide guidance for the assessment of APP’s implementation of its 2020 Sustainability Roadmap and Forest Conservation Policy (FCP).

Peering Into the Future: The Sharing Economy Gets a New Megaphone Thanks to Peers

COLLABORATION - On July 15, the sharing economy shifted with the launch of Peers: The movement became more centralized and acquired a more powerful voice. An advocacy group that strives to involve sharing economy users in conversations between business and regulators, Peers is a collaboration between leaders in the industry such as Airbnb, Zipcar, Meetup and TaskRabbit with an internal team experienced in entrepreneurship and organizing for social causes.

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Clariant Releases Paraben-Free Alternative to Cosmetics Preservatives

CHEMISTRY, MATERIALS & PACKAGING - Swiss chemical giant Clariant today announced the launch of Nipaguard® Zero — a powerful line of optimized preservative blends for cosmetics that contain no parabens, yet deliver a comparable performance.Clariant offers a broad portfolio of single actives and optimized blends under the brand names Phenonip®, Nipagin® and Nipaguard. Due to growing end-user demand for alternatives to parabens, the company has developed four Nipaguard Zero blends for use in rinse-off and leave-on applications, wet wipes and difficult-to-preserve formulations, including an Ecocert®-approved option.

Redefining Value: The New Metrics of Sustainable Business - The SB Community Weighs In, Part Two

NEW METRICS - We believe that nothing can drive faster organizational response to a changing business environment – or facilitate realignment between corporate functions or within value networks — than a shift in the metrics used to track success.

Redefining Value: The New Metrics of Sustainable Business - The SB Community Weighs In, Part One

NEW METRICS - We believe that nothing can drive faster organizational response to a changing business environment – or facilitate realignment between corporate functions or within value networks – than a shift in the metrics used to track success.

UN Global Compact Launches Stock Index

MARKETING AND COMMS - The UN Global Compact (GC) yesterday launched a new stock index of companies committed to the GC's ten principles, which shows a total investment return of 26.4 percent during the past year.The Global Compact 100 was released in partnership with research firm Sustainalytics and is comprised of a representative group of GC companies selected based on their adherence to the Global Compact’s ten principles, as well as evidence of executive leadership commitment and consistent base-line profitability.The GC 100 tracked the stock market performance of these companies during the past three years, comparing the results against a broad market benchmark, the FTSE All World.The data for total returns is as follows:

USDA and Coca-Cola Partner to Replenish One Billion Liters of Water to Nature

COLLABORATION - The USDA and Coca-Cola Americas have announced a public-private partnership to restore and protect damaged watersheds on national lands. The goal is to return more than a billion liters of water to the National Forest System, which provides drinking water to more than 60 million Americans. USDA Secretary Tom Vilsack and CCA president Steve Cahillane made the announcement last week at Midewin Tallgrass Prairie in Illinois.

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Certification Showing It’s Worth the Investment

MARKETING AND COMMS - Around the world, governments, companies and consumers are thirsty for ways to support responsible business practice and to trust that the products they endorse are making a measurable difference for people and the planet. With so many options now at their disposal, one of the big questions is: Which tools provide the highest return on investment, the biggest sustainability bang for one’s buck?

M&S Establishing Link to Workers Throughout Its South Asian Supply Chain

MARKETING AND COMMS - Marks & Spencer (M&S) has signed a one-year deal to work with social enterprise technology provider Good World Solutions to facilitate direct communications with workers in its clothing supply chain via mobile technology.M&S will use Labor Link, technology that returns anonymous, quantitative survey results to M&S direct from supply chain workers. Workers listen to questions on their mobile phones in Hindi, Sinhalese, or another local language, and respond using their touch-tone keypad.

Ed Begley, Jr Chronicles Building of LEED Platinum Family Home in New Series, "On Begley Street"

MARKETING AND COMMS - On Sunday, evōx, (pronounced e-vokes), the new online marketplace and entertainment network geared toward sustainable lifestyles, hosted the premiere of “On Begley Street” at the California Institute of Technology (Caltech) in Pasadena, CA.Produced by Make it Happen Productions, the show features one of the most prominent eco-celebs, Ed Begley Jr., and his family as they build a LEED Platinum home, with the specific goal of building the ‘most sustainable house in North America.’

Life Technologies Tops Life Sciences Sector of Dow Jones 2013 Sustainability Index

PRESS RELEASE - Life Technologies Tops Life Sciences Sector of Dow Jones 2013 Sustainability Index Company's sustainability record ranks among top 10 percent of large companies worldwide

Arizona State University partners with sustainable Dutch development for productivity assessment

PRESS RELEASE - The Arizona State University Global Sustainability Solutions Center (GSSC) at Haarlemmermeer announced its first project agreement in the Netherlands on September 30th 2013. GSSC will conduct research and analysis for Park 20|20, the Netherlands’ first cradle-to-cradle working environment, in order to assess the links between employee and firm productivity and the built environment. Park 20|20, located in the town of Hoofddorp, is geared to energize and empower employees through a “human-centered design approach” via its architecture and landscape. The cradle-to-cradle design achieves sustainability by creating closed cycles for materials, energy, waste, and water.

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Sustainia Announces Its Top 10 Sustainability Innovations for 2013

MARKETING AND COMMS - Intelligent streetlights that turn off when streets are empty; an electric city bus with a 250 km range; and a piece of paper that reduces food waste. International innovation platform Sustainia has launched its list of the top 10 best sustainability innovations for 2013, featuring projects and technologies from Europe, Israel, Zambia, USA, China and the Philippines.The selected projects will compete for the Sustainia Award, presented by the Sustainia 100, a committee headed by Arnold Schwarzenegger and Dr. Rajendra Pachauri, chair of the UN’s panel on climate change (IPCC).

Campbell Becomes America's First Public Company to Acquire a Public Benefit Corporation

LEADERSHIP - Originally written for and published on CSRwire's Commentary section Talkback on September 9, 2013. Redefining corporate law. Targeting the node of enterprise to shift capitalism.

Move Over Eco-Efficiency, Here Comes Eco-Immunity - Part Two

NEW METRICS - In part one, Mark McElroy discussed the idea behind, and the need for, eco-immunity. Here, he sheds light on how to achieve it.

BASF again included in two renowned indices

PRESS RELEASE -  CDP Global 500 Climate Disclosure Leadership Index: BASF leading in climate protection reporting  BASF again listed in the Dow Jones Sustainability Index Ludwigshafen, Germany – September 12, 2013 – BASF was today again included in the global Dow Jones Sustainability Index (DJSI World). The company has been recognized for its engagement in risk and crisis management, human capital management and plant biotechnology. The DJSI World is one of the most renowned sustainability indices and represents the top 10 percent of the largest 2,500 companies included in the Dow Jones Global Index.

Two-Thirds of Scholastic Books Now Sourced From FSC-Certified Paper

WASTE NOT - Scholastic, Inc., leading publisher of books for children and young adults, announced on Monday that it now purchases 68.2 percent of its paper from Forest Stewardship Council (FSC)-certified sources, surpassing its original goal of increasing the amount of FSC-certified paper purchased for its publications to 30 percent by 2012.The global children's publishing, education and media company says that after making significant gains toward the FSC goal between 2008 and 2011, it increased its goal for 2012 from 30 percent to 35 percent of all paper purchased to be FSC-certified. Scholastic also pledged to by the same date increase its use of recycled paper to 25 percent, of which 75 percent would be post-consumer waste.

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