MARKETING AND COMMS -
Localism is here to stay; and brands will increasingly be expected to understand what that means, so that they can make positive contributions to communities everywhere.
COLLABORATION -
The year-long partnership with four young influencers will explore actionable ways to implement feedback within PUMA’s business and sustainability strategies, while using the voices’ platforms to communicate PUMA’s efforts
transparently and authentically.
SUPPLY CHAIN -
While the 4th edition of the Chocolate Scorecard examines over 70 chocolate companies on their social and environmental performance, WNWN Food Labs’ ‘Wegg’ offers a look at a truly sustainable alternative.
CHEMISTRY, MATERIALS & PACKAGING -
rePurpose Global helps Thrive Market achieve plastic neutrality for its own-brand products, while The Body Shop expands its refillable offerings in the US.
PRODUCT, SERVICE & DESIGN INNOVATION -
With applications that go beyond messaging and data analysis, the suddenly ubiquitous technology could give sustainability-driven brands several advantages.
WALKING THE TALK -
Research shows that companies that succeed in uncertain times are those attuned to stakeholder needs and that focus on what matters most; those that go into survival mode and pull back from investing in their business flounder in a
recession.
SUPPLY CHAIN -
While the volatility of economic change around us can be distracting, one thing remains clear: A new generation of expectations is shifting business for good.
WASTE NOT -
This is the third in a three-part series covering key opportunities to turn 'the plastic-recycling problem' into a sustainable, circular plastic economy.
PRODUCT, SERVICE & DESIGN INNOVATION -
The pharmaceutical and biotech giant is throwing its might behind two of our most pressing challenges by improving access to clean water and reducing water use in agriculture and its operations; and expanding its Nutrient Gap
Initiative to include both food and supplements.
THE NEXT ECONOMY -
Norway is the first country to scrutinize such a comprehensive scope of plastic sectors, making this study one of the most holistic views of a national plastic system ever presented.
MARKETING AND COMMS -
Badges build on Klarna’s commitment to providing its 150M users with the insights and tools they need to make more informed purchasing decisions and enact positive environmental change.
CHEMISTRY, MATERIALS & PACKAGING -
Crate aims to shake up the industry — where most of the sustainability discussion is about the impact of plastic in packaging, but little acknowledgement that paper labels are also part of the problem.
BEHAVIOR CHANGE -
Dove, Hellmann’s and a team of behavioral scientists examined how brands can leverage and maximize the power of social media influencers to positively impact consumer behavior.
PRODUCT, SERVICE & DESIGN INNOVATION -
Playbook highlights solutions from the Consortium to Reinvent the Retail Bag that drive near-term, positive environmental impact and cost savings from eliminating single-use plastic bags.
THE NEXT ECONOMY -
“How is the world transforming itself, and how is that going to be linked to corporate activities? We need to achieve symbiosis with that.” — Akihiro Inatsugi, Bridgestone
WASTE NOT -
This is the second in a three-part series covering key opportunities to turn “the plastic recycling problem” into a circular economy for plastics.
MARKETING AND COMMS -
To avoid the worst climate impacts, we must prioritize the deployment of emerging climate solutions without delay. To do that, companies must overcome a common marketing challenge.
PRODUCT, SERVICE & DESIGN INNOVATION -
Embodied carbon, clean energy, resource efficiency, and supporting local communities and biodiversity are among the many critical factors in making tourism fit to flourish in a climate-challenged future.
SUPPLY CHAIN -
Tractor becomes the first beverage brand to track and disclose impact data about its ingredients — as 7 in 10 consumers express interest in how their beverage choices impact the planet.
CHEMISTRY, MATERIALS & PACKAGING -
The term 'recycling' has become ubiquitous in our daily lives, but the nuances between ‘recyclable’ and ‘circular’ are often misunderstood. Understanding the distinction between the two is crucial in achieving a sustainable future.