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Procter & Gamble

Procter & Gamble

At P&G, sustainability means making every day better for people and the planet through how we innovate and how we act.

It is about delighting consumers with innovative products and services that are better for the environment. It's about operating responsibly in our supply chain and treating our employees fairly. It's about providing health and hygiene education to children around the world and responding to natural disasters. As the world's largest consumer products company, we have both a responsibility and an opportunity to do the right thing and create change.

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Slides
The 50 Liter Home: Lessons from a multi-industry global collaboration

This session will share progress made to date on ‘The 50 Liter Home’–a global cross-industry partnership aimed at reducing water consumption in the home by installing premium-efficiency fixtures and appliances available in the market today, whi... View More

Slides
Breakfast of Champions: Solving the Biggest Problem with Sustainable Products (Sponsored)

What are your criteria for a sustainable product? Ask your neighbor and you’ll probably find that your lists don’t match – and that’s exactly the problem. In a world where everyone can (and does) create their own rules, we’re all craving th... View More

Video
Leveraging Deep Consumer Insights to make Sustainability Irresistible

People are striving to live more sustainably amidst the demands of daily life and routines. From juggling laundry, dishes, and personal care to finding moments in a hectic schedule, the task of consistently saving resources can feel overwhelming. Thi... View More

Video
Retail Insights: The Business Case for Breakthrough Eco-Innovation (Sponsored)

Increasingly, brands and retailers find themselves with a shared goal: translating sustainability efforts into corresponding consumer action. Transitioning intent to action is a journey for most brands, especially when it involves changing long-estab... View More

Video
Breakfast of Champions: Solving the Biggest Problem with Sustainable Products (Sponsored)

What are your criteria for a sustainable product? Ask your neighbor and you’ll probably find that your lists don’t match – and that’s exactly the problem. In a world where everyone can (and does) create their own rules, we’re all craving th... View More

Video
Partnering with content creators and influencers to amplify sustainable product awareness and adoption

Collaborating with social media influencers and content creators who align with your brand and sustainability values can provide exponential reach and ignite interest in your brand with new audiences. This session will explore the dynamic intersectio... View More

Article
Embracing Complexity, Indigenous Wisdom and Regeneration for a Future-Proof Economy

Opening keynotes at SB’24 San Diego emphasized the need for interconnected action — from honoring Indigenous knowledge and leveraging complexity theory to leveraging business and technology to create resilience. ... View More

Article
Cross-Industry Collaborations Turning the Tide on Cold-Water Washing

Tide partnerships with everyone from appliance manufacturers and retailers to NASA and the International Space Station are helping us reduce the impact of cleaning our clothes. ... View More

Article
Communicating Sustainability: Supplier-Brand Partnerships Can Make All the Difference

The “right” messaging will always involve being clear, specific and transparent — but learning which words and claims will meet consumers’ expectations, build their trust and inspire their purchases will require research best done through col... View More

Article
Brands Are Shaping a Better Future by Designing for How People Live

SB Brand-Led Culture Change featured a host of insights into how brands are engaging customers and changing behaviors through circular design and making energy-efficient choices “normal;” and two new guides aim to equip businesses to meaningfully... View More

Article
WWF Report Reveals Progress on Some of the World’s Biggest Brands' Plastic Footprints

While ReSource: Plastic members are demonstrating that plastic reporting is possible, voluntary corporate action is not sufficient to address the scale and urgency of the plastic waste crisis. ... View More

Article
Brands Putting Rubber to Road to Create a Regenerative Near-Future

Keynotes on day 2 of SB’23 San Diego touched on everything from optimizing global companies’ resource use, building regenerative supply chains, and partnerships addressing the environmental and human impacts of plastic pollution to standing firm ... View More

Slides
The Power of & - Integrating Sustainability into Business Strategy

In this session, Jon Moeller, P&G’s Chairman of the Board, President & CEO, and Virginie Helias, P&G’s Chief Sustainability Officer, will sit down to have a thought-provoking conversation about how and why companies should embed environmental sus... View More

Video
The Power of & - Integrating Sustainability into Business Strategy

In this session, Jon Moeller, P&G’s Chairman of the Board, President & CEO, and Virginie Helias, P&G’s Chief Sustainability Officer, will sit down to have a thought-provoking conversation about how and why companies should embed environmental sus... View More

Video
Generating Impactful New Eco-Habits Through the Power of Collaboration

As brands innovate their products to be more sustainable, communicating those innovations and encouraging consumers to change their behavior becomes an important – and challenging – part of the emissions reduction equation, especially when those ... View More

Article
Uncertain Times Require Decisive Brand Action: Blazing New Trails in Brand Activism

On the final morning of Brand-Led Culture Change, keynote speakers tackled topics ranging from impactful partnerships and walking your ESG talk to the role of brands in creating a new ‘American Dream.’ ... View More

Article
Purpose-Driven Partnerships Helping Brands Ratchet Up Promises, Create Shared Value

Panels and workshops at Brand-Led Culture Change explored how brands are forging creative partnerships to increase their positive impacts on a number of fronts. ... View More

Slides
It’s Our Home

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Video
It’s Our Home

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Video
The Power of Partnership: Shaping Responsible Consumption in a Shifting Landscape

We’re in an era of rapid change. Consumers are savvier and expect transparency from brands. At the same time, brands are balancing complex global supply chains, where clarity on the origins and footprint of raw materials can easily become clouded. ... View More

Upcoming Events

October 13-16, 2025
SB'25 San Diego
US Event
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Thursday, December 5, 2024
Circularity by Design: How to Influence Sustainable Consumer Behaviors
Webinar
Sponsored by Sustainable Brands
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December 11-12, 2024
SB Member Network: Shifting Customer Behavior and Demand December Member Meeting
Member Event
Sponsored by Amazon
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